Executive Assistant & Personal Branding

Company Description

Role Description

• We are seeking a sharp, execution-focused Personal Branding & Executive Assistant to operate from the Founder’s Office.
• This role blends content execution, personal brand scaling, strategic operations, and executive support.
• You will be responsible for:
• Amplifying the founder’s digital presence
• Managing high-leverage relationships
• Ensuring flawless execution across content, partnerships, and priorities
• Acting as a force multiplier for the founder’s time and impact
• This is not a traditional admin role.
• This is a growth + influence + operations role.

1. Personal Brand Management (Content & Growth)

• Manage and execute founder’s content strategy across platforms (LinkedIn, Instagram, X, YouTube)
• Repurpose long-form into short-form (carousels, clips, reels, threads)
• Coordinate with editors/designers
• Draft posts in founder’s voice
• Manage content calendar & publishing schedule
• Track growth metrics (engagement, reach, inbound leads)
• Identify speaking, podcast, and collaboration opportunities
• Build relationships with creators and industry leaders

Goal

2. Executive Operations

• Calendar management (high ROI scheduling only)
• Inbox management (prioritization + drafting responses)
• Meeting preparation briefs (context, key objectives, background)
• Follow-ups and accountability tracking
• Weekly KPI dashboard for Founder
• Document preparation (proposals, decks, briefs)
• Assist in event planning & public appearances

Goal

3. Relationship & Opportunity Management

• Manage CRM for high-value relationships
• Follow up with investors, clients, partners
• Maintain speaking & media pipeline
• Screen inbound collaboration requests
• Track strategic partnerships

4. Systems & Execution Excellence

• Build SOPs for repeatable processes
• Optimize tools (Notion, CRM, AI tools, automations)
• Create dashboards for visibility
• Anticipate problems before they happen

Required Skills & Experience

• 2–5 years in Executive Assistant, Founder’s Office, or Personal Brand role
• Strong writing ability (must be able to write in founder’s voice)
• Deep understanding of LinkedIn & short-form content ecosystems
• Organized, detail-oriented, proactive
• High emotional intelligence
• Comfortable working in fast-moving startup environments
• AI tool fluency (ChatGPT, automation tools, content repurposing tools)

Preferred Background

• Experience working with a founder or CEO
• Experience managing personal brands >10K followers
• Experience in AI, startups, venture, or consulting ecosystems
• Experience coordinating media appearances or events

KPIs (Success Metrics)

• Monthly audience growth rate
• Engagement rate improvement
• Qualified inbound opportunities generated
• Founder time saved (measured via scheduling optimization)
• Execution turnaround speed
• Content consistency (minimum weekly output targets)

Personality Traits We Value

• High agency (no waiting for instructions)
• Strategic thinker, but obsessed with execution
• Strong communicator
• Discreet and trustworthy
• Calm under pressure
• Growth-oriented

Compensation

• Base salary (based on experience)
• Performance bonus tied to brand growth & opportunities generated
• Access to founder mentorship & strategic exposure
• Opportunity to grow into Chief of Staff / Brand Director

What We Offer

• Competitive salary package
• Growth opportunities in a fast-growing tech company
• Collaborative and innovative work environment
• Performance-based incentives

Location