E-commerce | E-commerce Specialist

Role overview

E-commerce channel and product management

• Manage day-to-day operations across company websites, online stores, and e-commerce marketplaces.
• Maintain accurate product listings, descriptions, specifications, pricing, images, promotional information, catalogs, variations, bundles, and availability.
• Optimize product pages, website navigation, product discovery, checkout processes, and customer experience.
• Coordinate new product launches and ensure products are correctly published across online channels.

Sales, campaigns, and analytics

• Develop and execute strategies to increase online sales, revenue, average order value, and customer retention.
• Monitor marketplace performance and identify opportunities to improve product ranking and sales performance.
• Plan promotions, discounts, vouchers, bundles, seasonal campaigns, and special offers; coordinate with marketing on digital advertising, social media, and email campaigns.
• Monitor traffic, conversion, bounce rates, customer behavior, sales, and customer insights; prepare regular performance reports.
• Conduct competitor research and recommend pricing, merchandising, promotional, and product strategies based on market and sales data.
• Conduct A/B testing and optimize product pages, campaigns, landing pages, and promotional content.

Operations and customer experience

• Monitor orders, payment status, fulfillment, delivery, returns, refunds, and customer inquiries.
• Coordinate with warehouse, logistics, procurement, and customer service teams to ensure smooth fulfillment.
• Monitor reviews, ratings, feedback, and complaints and work with relevant teams to resolve customer issues.
• Support SEO and manage banners, landing pages, promotional copy, product descriptions, and digital merchandising materials.
• Monitor stock and coordinate replenishment; ensure online stores comply with company policies, marketplace requirements, pricing rules, and applicable regulations.
• Identify new marketplaces, digital sales channels, partnerships, and business expansion opportunities.

Requirements

• Diploma or bachelor’s degree in E-commerce, Business, Marketing, Digital Marketing, Retail Management, or a related field.
• Previous experience in e-commerce, online retail, marketplace management, digital sales, or a similar role.
• Strong understanding of e-commerce operations, online customer journeys, product listing, digital merchandising, promotions, pricing, and online sales optimization.
• Experience using Google Analytics, marketplace analytics, CRM systems, or other e-commerce reporting tools; strong data-analysis skills.
• Understanding of SEO, paid advertising, social media marketing, digital campaign management, conversion optimization, and customer experience.
• Excellent written communication and content-editing skills, attention to detail, commercial awareness, and understanding of online consumer behavior.
• Strong organizational and time-management skills; ability to handle multiple campaigns, products, platforms, and deadlines.
• Proficiency in Microsoft Office, spreadsheets, reporting tools, and e-commerce platforms; effective cross-functional collaboration.

Advantageous experience

• Experience with Shopify, WooCommerce, Magento, Amazon, Lazada, Shopee, or similar platforms is an advantage.
• B2C, DTC, or marketplace business experience is an advantage; CRM, email marketing, automation, or marketing technology knowledge is a plus.
• The role calls for a self-motivated, proactive problem-solver comfortable in a fast-paced digital environment.

What the employer offers

• Competitive salary and comprehensive employee benefits.
• Opportunities to manage and grow digital sales channels and work with e-commerce platforms and digital technologies.
• Professional training and development in e-commerce, digital marketing, analytics, and online retail.
• Collaborative work with marketing, sales, operations, logistics, and technology teams, with recognition for sales, revenue, conversion, and customer-growth targets.