Director, Planning

Responsibilities

• Understand client objectives and ensure translation into actionable and measurable media objectives, strategies, and plan KPIs.
• Manage and provide team leadership to the media plan process, including ideation formation, presentation, and implementation.
• Manage multiple campaigns at a time across multiple channels when needed.
• Manage the integration and partnership of internal cross functional SBU partners across client’s business as appropriate.
• Work with SBU partners to ensure strategic alignment with performance-based campaigns (Search/Social/Programmatic).
• Lead relationships with SBU’s, client agencies and internal teams to evaluate and select the right partners for investment.
• Work closely with strategy and analytics to identify appropriate data strategies to promote growth.
• Ensure plans deliver upon KPI’s by providing measurement touch bases throughout the campaigns.
• Ensure full budget utilization, tracking and stewardship across all reporting markets – based on client specific needs.
• Responsible and accountable to the implementation of media plan and deliverables, driving relationship with internal teams and partners including strategy, buying, analytics and SBUs
• Required Skills & Experience
• Excellent written, verbal, and presentation skills
• High level of comfort presenting to all levels of clients and internal senior management
• Self-Starter, demonstrates initiative
• Ability to manage multiple projects simultaneously
• Thrives in fast paced environment; nimble, flexible, and solution-oriented
• Solid awareness of industry trends and planning/measurement models
• Ability to incorporate agency tools/practices/products
• Desired Skills & Experience
• 6-8 years of experience within integrated planning; 3+ years as a people manager
• Collaborative mindset; effective at communicating across multiple departments (client, broadcast buying team, analytics team, OOH team, etc.)
• Prioritizes mentorship and career development of team
• Proven track record with client relations and growing existing business
• Prior experience work on a quick service restaurant brand
• $130,000 - $150,000
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