Digital Marketing Senior Specialist
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Key skills for this role
About the Role
Responsibilities Develop and implement comprehensive digital marketing strategies to drive brand awareness and customer engagement. Lead cross-functional teams to execute integrated marketing campaigns effectively.
Key Skills for This Role
Full Job Posting
Responsibilities
- Develop and implement comprehensive digital marketing strategies to drive brand awareness and customer engagement.
- Lead cross-functional teams to execute integrated marketing campaigns effectively.
- Utilize AI tools for customer segmentation and targeting.
- Analyze campaign performance using advanced analytics and reporting tools.
- Optimize paid advertising campaigns using SEO and other digital tools.
- Manage social media presence and digital content creation.
- Conduct market research to inform marketing strategies.
- Monitor digital traffic and report on campaign performance.
Qualifications
- Bachelor's or Master's degree in Marketing, Digital Marketing, Communications, or a related field.
- 6-10 years of experience in digital marketing, consulting, or agency work.Strong understanding of SEO, Google Ads, and social media advertising.
- Expertise in analytics tools like Google Analytics and Marketo.Excellent writing, editing, and research skills.
- Ability to manage multiple projects and prioritize tasks effectively.
Language
- Arabic (Required)
- English (Required)
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