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Digital Marketing Officer cum Graphic Designer

Moka & Co.
Doha, QAT
fulltime
Mid-Senior
Today
Adobe Creative SuiteBrandingTypographyLayout DesignDigital MarketingPrint Design
Free

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Digital Marketing Specialist

*Moka & Co.*

Moka & Co. is seeking an experienced **Digital Marketer** to plan, manage, and optimize all digital marketing channels and campaigns.

The ideal candidate will play a key role in shaping the company’s marketing strategy, with a strong focus on increasing customer acquisition, sales, and engagement.

Key Responsibilities

  • Develop and execute the organization’s annual digital marketing plan, covering PPC, SEO, Social Media, Affiliates, and Display/Retargeting.
  • Design and implement innovative digital marketing campaigns aligned with the company’s overall marketing strategy.
  • Create engaging digital content that drives customer engagement and strengthens the company’s online presence.
  • Implement strategies to increase website traffic through effective SEO and PPC practices.
  • Establish and maintain a comprehensive social media policy and framework.
  • Manage and moderate all social media platforms, including Instagram, Facebook, X, TikTok, and others.
  • Oversee the digital marketing budget and allocate spending across channels to maximize performance.
  • Produce regular digital performance dashboards and reports for management.
  • Collaborate closely with internal teams to ensure integrated and cohesive marketing efforts.
  • Design and create marketing materials, digital content, and social media posts.

Candidate Requirements

  • Proven 3 years experience managing the digital marketing function within an organization.
  • Strong track record of planning and executing successful digital marketing campaigns.
  • Experience using content management systems (CMS).
  • Solid understanding of website analytics tools (e.g., Google Analytics).
  • Experience in setting up and optimizing Google Ads campaigns.
  • Bachelor’s degree in Marketing, Business, or a related field.

Desirable Qualifications

  • Experience using Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).
  • Working knowledge of HTML, CSS, and JavaScript.

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