D-commerce Channel Head

Overview

• Strategy & Planning

• Develop and implement the D-com strategy for the KSA market, aligned with overall business goals.
• Identify and evaluate new D-com opportunities, including platforms, partnerships, and technologies.
• Conduct market research and competitive analysis to identify trends and insights.

• Sales & Revenue Growth

• Manage online sales channels (e.g., marketplaces, retailer websites, direct-to-consumer).
• Develop and execute promotional campaigns to drive sales and increase market share.
• Monitor and analyze sales performance, identify areas for improvement, and implement corrective actions.
• Customer Experience:
• Optimize the online customer journey to improve conversion rates and customer satisfaction.
• Manage product listings, content, and visual merchandising to ensure a compelling online presence.
• Gather customer feedback and insights to improve the online experience.

• Operations & Execution

• Collaborate with supply chain and logistics teams to ensure efficient order fulfillment and delivery.
• Manage relationships with Dcommerce partners, including marketplaces and technology providers.
• Monitor and manage online inventory levels to minimize stockouts and excess inventory.

• Marketing & Promotion

• Work with the marketing team to develop and execute digital marketing campaigns to drive traffic to online channels.
• Manage the Dcommerce budget and track ROI on marketing investments.
• Utilize data and analytics to optimize marketing campaigns and improve performance.

• Reporting & Analysis

• Prepare regular reports on Dcommerce performance, including sales, traffic, conversion rates, and customer metrics.
• Analyze data to identify trends, insights, and opportunities for improvement.
• Present findings and recommendations to senior management.