Content Marketing Manager

Develop and execute a content marketing strategy that aligns with our business goals, SEO and brand.

Manage our content calendar end to end, ensuring content is efficiently produced with minimum friction and process clarity.

Ensure content quality, consistency and brand alignment in everything we produce.

Collaborate with our web team to optimize content for search and AI engines, building on proven SEO or GEO expertise.

Monitor and report on KPIs for our content program and use analytics tools to identify improvement opportunities.

Align messaging to ensure integrated campaign support across channels, working closely with our marketing, product and brand teams

Excellent communication skills with the ability to influence stakeholders and work across cross-functional teams.

Familiarity with communications and content strategy, including applied knowledge of content marketing and social media.

Proven experience creating authoritative and engaging content, or leading large-scale brand campaigns. Portfolio of written work required.

Strong strategic thinking grounded in consumer insight, audience awareness, and brand understanding.

Passion for messaging quality and written communication.

Technical curiosity, and interest in software technology and its challenges.

A data-driven approach to communications and content, understanding how to measure and present results that are material to the business.

An exceptional academic track record from high school and university.

Business level written and spoken English.

Sincere personal motivation aligned with our mission.

International travel 2-4 times a year for company events up to two weeks long.

2-7 years of experience in a relevant field

Applied knowledge of AEO/GEO and SEO

Experience in B2B technology marketing, communications or related fields

Experience developing content marketing or communications strategies for enterprise technology products

Experience with project management tools like Jira

Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilization. Our compensation philosophy is to ensure equity right across our global workforce.

In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.

🏠Fully remote working environment - we’ve been working remotely since 2004!

📚Personal learning and development budget of 2,000USD per annum

💰Annual compensation review

🏆Recognition rewards

🏝 Annual holiday leave

👶Parental Leave

🧑💼Employee Assistance Programme

🧳Opportunity to travel to new locations to meet colleagues at ‘sprints’

✈️Priority Pass for travel and travel upgrades for long haul company events

Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open-source projects and the platform for AI, IoT, and the cloud, we are changing the world of software. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence; in order to succeed, we need to be the best at what we do. Most colleagues at Canonical have worked from home since our inception in 2004. Working here is a step into the future and will challenge you to think differently, work smarter, learn new skills, and raise your game.

Canonical is an equal opportunity employer.

We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.

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