Content Lead
Skills
About This Role
Versatile Group
Versatile Group is a fast-growing integrated property and construction groups, with a presence that spans residential, retail, mixed-use, defence, education and infrastructure.
We're now seeking an experienced, driven Content Lead to join our Marketing, Corporate Affairs and Bid Management team.
In this role you’ll create, elevate and guide our content across all channels.
Partnering with the broader Marketing team you’ll lead Versatile Group’s content strategy from concept and ideation through to optimisation across all channels.
What You’ll Be Doing
- This is an exciting opportunity to play a key role in telling the Versatile Group story, partnering with our Marketing and broader specialist business teams to bring it to life.
- Shape and lead Versatile’s brand voice, delivering compelling content that resonates internally and externally across platforms
- Lead content strategy and planning, partnering with the broader team on production, execution and optimisation across our brands and internal and external channels
- Build and manage an always‑on editorial calendar, ensuring a strong pipeline of high‑impact content
- Lead copywriting and publishing across channels including website, EDM, social and internal communications
- Effectively manage external partners and suppliers to deliver quality content efficiently and on budget
- Lead content performance reporting and optimisation, leveraging tools such as Hootsuite, Google Analytics and CRM platforms
- Track and share insights on industry trends, competitors and best practice
Why This Role Matters
This is an opportunity to play a key role in building the positioning and presence of the Versatile Group with the potential to grow your career in a dynamic environment.
What We’re Looking For
- Ability to thrive in a dynamic, fast paced, ever changing environment
- An expert content strategist and storyteller with experience leading a content function and strong copywriting capability
- Expertise in content production best practices, editorial oversight, and workflow management for multiple formats (e.g., internal comms, articles, video, web, social)
- Strength across strategic thinking, hands-on execution and data driven optimisation
- Exceptional collaboration and communication skills, with the ability to influence and partner effectively with internal and external stakeholders
- Experience in property development and / or construction industry is preferred.
- What’s in It for You:
- The chance to shape the success of a fast-scaling business
- A high-performing, values-led culture with a focus on innovation and impact
- A fun and engaging environment to accelerate your career
- Meaningful development journeys to set you up for success
- Exposure to senior stakeholders and high-value strategic projects
- Career growth opportunities across the business
- Ready to build something meaningful with us?
- Apply now
Your resume, rewritten
for this exact role.
Sign up free — Base Career tailors your CV to this job description in 60 seconds.
01 / 05
Resume Tailored to This Job
Your keywords, structure, and story — rewritten to match this exact role and pass ATS filters.
Free · No card · 60 seconds
02 / 05
Cover Letter for This Role, Done
Job-specific cover letters written in Gulf professional tone — ready in seconds, not hours.
Free · No card · 60 seconds
03 / 05
See How Well You Fit This Role
AI match score with clear reasons — know your fit before investing time in the application.
Free · No card · 60 seconds
04 / 05
Apply in One Click
Autofill any application form on Workday, LinkedIn, Bayt, Greenhouse — with your tailored content.
Free · No card · 60 seconds
05 / 05
Track It. Follow Up at the Right Time.
Visual pipeline for every application with AI-timed follow-up reminders so nothing slips.
Free · No card · 60 seconds
Similar Jobs
Events Content Lead
Client of Hanson Search Ltd · Abu Dhabi
Lead development and execution of event content strategies, manage teams and external relationships, ensuring compelling messaging and brand integrity.
Skills
6 days ago
Apply Now↗Apply Now ↗UX Content Lead
Astra Tech · Abu Dhabi
Role Summary We’re looking for a UX Content Lead to own the voice and language layer across Botim’s consumer and business products. You’ll shape how millions of users understand and trust our financial services — from on
Skills
3 weeks ago
Apply Now↗Apply Now ↗Brand and Content Lead
WYLE · Dubai
Before you apply, read this in full. Every line. If any part of it does not fit where you are right now, financially or mentally, this is not the right role for you at this moment. That is not a judgment. It is respect f
Skills
3 weeks ago
Apply Now↗Apply Now ↗2.2K+
Cover Letters & Follow-ups
1.8K+
Resumes Tailored
190.5K+
Jobs Tracked
Trusted by professionals at
Stop applying blindly.
Start getting hired.
Base Career automates the hardest parts of job searching — apply smarter, not harder.
AI Resume in 60s
Your resume rewritten for this exact role using the job description as the brief.
ATS-Optimized
Get past automated screening filters with the right keywords matched to each job.
Application Tracker
Track every job, follow-up, and interview in one visual kanban board.
Free plan · No credit card required