Cluster Sales Manager

Sales and account management

• Develop and execute cluster sales strategies to achieve revenue targets across corporate, government, leisure, MICE, wholesale, and other segments.
• Drive room nights, ADR, occupancy, and revenue; promote assigned hotels and allocate business based on availability, rates, and market demand.
• Monitor market trends, competitors, and customer needs; conduct sales calls, client visits, site inspections, presentations, and networking.
• Maintain relationships with corporate accounts, travel agencies, government accounts, and strategic partners; grow existing account production.
• Conduct account reviews, maintain account records, negotiate contracts and rates within commercial guidelines, and deliver account commitments.

Business development and cluster coordination

• Prospect for accounts, develop a business pipeline, identify market segments, and participate in sales blitzes, trade shows, exhibitions, roadshows, and networking events.
• Develop local and regional partnerships and maintain knowledge of the local market, industries, companies, projects, and business developments.
• Coordinate with Sales, Revenue, Reservations, Marketing, and Operations across properties; share leads and support joint sales initiatives.
• Work with Revenue Management on demand, segmentation, pricing, and business mix; monitor room nights, ADR, revenue, and commercial KPIs.
• Prepare forecasts, business plans, and regular reports; identify performance gaps and implement corrective sales actions.
• Maintain customer engagement, coordinate resolution of concerns, gather client feedback, and identify ways to improve satisfaction and retention.
• Maintain approved CRM and sales-system records, account databases, pipelines, call plans, and action plans; comply with company policies and brand standards.

Qualifications and experience

• Bachelor’s degree in Hotel Management, Business Administration, Sales & Marketing, or a related field.
• Minimum 3–5 years of relevant hotel sales experience.
• Supervisory or managerial experience is preferred.
• Previous experience handling corporate accounts and key accounts.

Performance measures