Business Development Representative
Key Skills for This Role
Full Job Posting
Hybrid NYC 2 to 3 Days per Week
About MediaRadar
MediaRadar, now including the data and capabilities of Vivvix, powers the mission-critical marketing and sales decisions that drive competitive advantage. Our competitive advertising intelligence platform enables clients to achieve peak performance with always-on data and insights that span the media, creative, and business strategies of five million brands across 30+ media channels. By bringing the advertising past, present, and future into focus, our clients rapidly act on the competitive moves and emerging advertising trends impacting their business.
The Role
We are looking for a driven, creative, and resourceful Business Development Representative (BDR) to join our high-performing demand generation team, specifically focusing on our Brands and Agencies business.
In this role, you will be the engine of our sales funnel, responsible for generating qualified pipeline through strategic outreach and meaningful prospect engagement. You will work in a fast-paced, consultative environment, acting as a key contributor to our revenue growth by identifying and connecting with key stakeholders at leading agencies and brands
Key Responsibilities: What You’ll Do
Drive High-Quality Pipeline Growth
Strategically prospect into enterprise and mid-market target accounts across the Brand and Agency landscape.
Conduct multi-threaded outreach using a mix of channels including phone, email, video, and social, utilizing personalization at scale.
Identify key stakeholders and decision-makers, navigating complex org charts to understand account dynamics.
Book high-conversion meetings that turn into real pipeline, working closely with Account Executives to ensure a seamless lead handoff.
Meet and exceed quotas related to monthly outreach, meetings booked, and pipeline generation.
Sales Strategy & Execution
Qualify leads effectively by leveraging prospecting frameworks such as Sandler, ANUM, MEDDICC, or SPIN Selling.
Utilize sales technology (LinkedIn Sales Navigator, Gong, Orum, HubSpot, and Salesforce) to manage your workflow and track activity.
Maintain strong sales hygiene and data integrity to support accurate forecasting and reporting.
Research & Personalization
Conduct in-depth research on target brands and agencies to inform tailored messaging and value propositions.
Track industry trends within media, advertising, and technology to connect prospect challenges to MediaRadar’s unique value.
Collaborate cross-functionally with Marketing and RevOps to align strategies and improve conversion rates across the funnel.
Requirements
- Experience: 1–3 years of experience in outbound sales or business development, preferably in SaaS, MarTech, AdTech, or data-driven B2B environments.
- Industry Knowledge: A strong understanding of advertising, media buying/selling, and how brands make marketing decisions.
- Tech Savvy: Proficiency in CRM systems (Salesforce/HubSpot) and sales engagement platforms.
- Communication: Excellent written and verbal storytelling skills with a knack for active listening.
- Mindset: You are a proactive thinker, exceptionally organized, and motivated by measurable results and personal growth.
- -
- 1–3 years of experience in outbound sales or business development, preferably in SaaS, MarTech, AdTech, or data-driven B2B environments.
Benefits
- In addition to career progression, training and development, and an excellent work/life balance, future Radarians can expect a great benefits package that includes:
- Medical, Dental & Vision Insurance
- 401k with Company Match
- Flexible PTO
- Commuter Benefits
- Paid Parental Leave
- Summer Fridays
- At MediaRadar, we are committed to creating an inclusive and accessible workplace where everyone can thrive. We believe that diversity of backgrounds, perspectives, and experiences makes us stronger and more innovative. We are proud to be an Equal Opportunity Employer and make employment decisions without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, or any other legally protected status.
- In accordance with the EEO-1 reporting requirements, we collect demographic data as part of our efforts to ensure fair and equitable hiring practices across all levels of our organization. This is a full-time exempt role with a base salary range of $55,000 - $70,000, plus benefits.
- We are committed to ensuring our recruitment process is accessible to all applicants. If you need a reasonable accommodation during the application or interview process, please contact us at [email protected].
- We’re excited to meet people who share our values and want to build the future with us!
Responsibilities
- Strategically prospect into enterprise and mid-market target accounts across the Brand and Agency landscape.
- Conduct multi-threaded outreach using a mix of channels including phone, email, video, and social, utilizing personalization at scale.
- Identify key stakeholders and decision-makers, navigating complex org charts to understand account dynamics.
- Book high-conversion meetings that turn into real pipeline, working closely with Account Executives to ensure a seamless lead handoff.
- Meet and exceed quotas related to monthly outreach, meetings booked, and pipeline generation.
- Qualify leads effectively by leveraging prospecting frameworks such as Sandler, ANUM, MEDDICC, or SPIN Selling.
- Utilize sales technology (LinkedIn Sales Navigator, Gong, Orum, HubSpot, and Salesforce) to manage your workflow and track activity.
- Maintain strong sales hygiene and data integrity to support accurate forecasting and reporting.
- Conduct in-depth research on target brands and agencies to inform tailored messaging and value propositions.
- Track industry trends within media, advertising, and technology to connect prospect challenges to MediaRadar’s unique value.
- Collaborate cross-functionally with Marketing and RevOps to align strategies and improve conversion rates across the funnel.
About MediaRadar
MediaRadar is a private advertising-intelligence software company serving brands, agencies, publishers, and platforms.
Visit company websiteJobs and hiring trendsApply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at MediaRadar
Data Associate (Content and Data)
Vadodara, IND
Client Partner
, USA
Global Sales Director
, GBR
Accounts Payable Specialist
Kolkata, IND
Business Development Representative
New York City, USA
Sales Executive
New York City, USA
Sales Executive
Toronto, CAN
Sales Executive
Toronto, CAN