Brand Marketing Specialist

About Us

About This Role

Regional & Local Marketing Support

• Support day-to-day marketing activities across Middle East markets.
• Support regional marketing campaigns, launches, and communication activities.
• Coordinate with HQ, local markets, agencies, and suppliers.

Marketing Operations & Process Management

• Support marketing operational processes and documentation.
• Assist with supplier on-boarding, quotations, contracts, PO processes, and payment follow-up.
• Maintain marketing reports, presentations, and tracking documents.

Brand, PR & Digital Support

• Support PR activities, media communication, and KOL/influencer collaboration.
• Assist with social media, creative campaigns, and basic digital marketing/media buying.
• Support branding alignment across campaigns and materials.

Event & Product Marketing Support

• Support event planning, coordination, and execution.
• Assist in preparing product marketing materials, key talking points, and presentations.
• Coordinate event timelines, suppliers, and execution details.

Qualifications & Experience

• Native Chinese speaker with professional English communication skills.
• 3–5 years of experience in brand marketing, marketing communication, PR, or related fields.
• Passion for the Lynk & Co brand, creativity, and innovative marketing.
• Overseas study experience or experience working with international teams/organizations is preferred.
• Open-minded, inclusive, and able to fit within Lynk & Co’s international culture.
• Strong coordination, communication, and execution skills.
• Basic understanding of: Brand marketing and communication/ PR and media coordination/ Digital marketing and media buying/ Event management/ Creative campaign execution/ KOL/influencer collaboration.

Work Environment

• :
• Dubai-office based role.
• Occasional travel for industry events or company meetings may be required.