Brand Manager
Role Overview
A creative, commercially minded Brand Manager will lead strategy and execution across the employer's brands in the UAE.
The employer highlights specialty coffee, artisanal bakery, casual dining, and hospitality as relevant sectors.
Key Skills for This Role
Full Job Posting
About the role
A creative, commercially minded Brand Manager will lead strategy and execution across the employer's brands in the UAE.
The employer highlights specialty coffee, artisanal bakery, casual dining, and hospitality as relevant sectors.
Responsibilities
- Develop end-to-end brand strategies aligned with business and commercial objectives.
- Drive regional brand calendars, product launches, seasonal campaigns, branch openings, and special activations.
- Protect and elevate brand positioning, visual identity, and tone of voice across customer touchpoints.
- Collaborate with Operations, Culinary, Commercial, and Creative teams to deliver concepts.
- Lead marketing initiatives for new menu drops, concepts, and venue launches.
- Monitor consumer trends and competitors to identify growth and strategic partnership opportunities.
- Track campaign ROI and brand health metrics and report actionable insights to executive leadership.
Required qualifications
- At least 3 years of brand or marketing management experience, with proven UAE F&B, specialty coffee, bakery, or hospitality experience.
- Strong organization and ability to manage multiple brands and campaigns simultaneously.
- Strategic thinking that connects creative ideas to business results.
- Hands-on, proactive, detail-oriented approach and comfort in a fast-paced environment.
- Strong stakeholder management and cross-team collaboration skills.
Preferred materials
- A portfolio or link to previous brand campaigns, activations, or launch work is preferred.
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