Brand Manager, NOW Nutraceuticals (repost)

Role overview

Strategy, business planning, and P&L

• Own short- and long-term brand strategy across the GCC and set commercial growth priorities.
• Lead annual plans for revenue, profitability, market share, distribution, portfolio development, and investment.
• Manage P&L, revenue, gross margin, marketing investment, trade spend, and overall profitability.
• Balance growth, margin, pricing, investment, inventory, and long-term development; review results and take corrective action.

Distribution and marketing

• Set distribution strategy across key accounts, channels, and customer segments; expand promising accounts and improve channel efficiency.
• Coordinate tender and institutional planning, including pricing, participation, and volume decisions.
• Manage annual marketing and trade budgets, resource allocation, accruals, variances, and spend effectiveness.
• Ensure compliance with brand, regulatory, and financial requirements and adapt global strategies for local markets.
• Deliver medical, trade, and digital campaigns; maintain consistent messaging and evaluate campaign performance.

Forecasting and portfolio

• Lead brand forecasting and demand planning aligned with sales, promotions, and market conditions.
• Coordinate with Supply Chain to maintain availability, service levels, and healthy inventory and address slow-moving or near-expiry stock.
• Support launches, relaunches, phase-outs, portfolio gaps, and product initiatives.

Field and team collaboration

• Set medical detailing priorities, target segments, and core messages; equip field teams with compliant materials and clear objectives.
• Conduct selected field visits to assess execution, coach teams, and uphold brand standards; use CRM insights to refine targeting.
• Support team development, coaching, feedback, and cross-functional collaboration; maintain stakeholder relationships.

Qualifications and experience

• Bachelor’s degree in Pharmacy, Nutrition, or a related field, with an MBA.
• At least 8 years of brand management and business development experience in wellness or healthcare across channels, including pharmacies, tender, and e-commerce.
• Strong team management experience in nutraceuticals, dietary supplements, consumer healthcare, or another relevant consumer-led sector.
• Proven ownership of a significant brand, category, portfolio, or business unit, with hands-on P&L, revenue, margin, pricing, budget, and profitability management.
• International brand principal, manufacturer, or regional partner experience is strongly preferred.
• Strong critical thinking, commercial negotiation, stakeholder management, and influencing capabilities.