AV Brand Manager

Job Description

About The Role

Key Responsibilities

• Understand your vendor objectives and drivers to feed into relevant sales and marketing activity
• Build strong relationships with vendor sales teams and communicate with them regularly
• Ensure customer data is accurately maintained and regularly updated within the CRM/ERP systems
• Collaborate with the marketing team to build and showcase a robust client reference portfolio.
• Plan monthly stock orders based on sales forecasts
• Track inventory levels, manage aging stock, and free up inactive stock.
• Negotiate pricing, secure projects, and ensure price protection where needed
• Coordinate closely with technical support and application teams to ensure effective client service and timely resolution of technical queries.
• Prepare and present a comprehensive quarterly business plan outlining sales targets, key accounts, and strategic initiatives for the upcoming fiscal year.
• Support the line manager in identifying and onboarding new sales partners and representatives across the Middle East.
• Conduct commercial negotiations to secure orders under favourable financial and contractual terms.
• Actively participate in sales initiatives, including client visits, calls, trade exhibitions, product demonstrations, and customer seminars.
• Maintain knowledge of all product and service offerings of the company
• Maintain an awareness of market trends and competitor activity

Education, Experience, and Key Requirements

• A Bachelor’s degree in Engineering, Diploma or a related field
• A minimum of 4–5 years of proven experience in business development within the AV industry
• Familiarity with CRM and ERP systems is essential.
• Strong sales acumen with a demonstrated history of achieving or exceeding targets.
• Outstanding communication, interpersonal, and negotiation skills.
• Strong presentation skills, with confidence in delivering tailored solutions to diverse audiences.
• Highly focused and self-motivated
• Exceptional verbal and written English communication
• A valid local driving license is required for this role.