Associate Director Off Plan
Skills
About This Role
About Richmond Properties
Richmond Properties is entering a high-growth expansion phase, moving into larger premises and significantly increasing the number of real estate consultants across the business.
As part of this growth, we are strengthening our Off Plan division and seeking an experienced
Associate Sales Director – Off Plan
to help scale this department into a market-leading operation.
Role Overview
This role is responsible for driving revenue across our Off Plan portfolio while building and managing a high-performing team of consultants.
Working closely with the senior leadership team, you will design and execute the off-plan sales strategy, develop talent, and establish systems that support sustainable, scalable growth
Off Plan Sales Strategy & Revenue
- Lead the overall off-plan sales strategy in alignment with company growth objectives
- Build and manage strong relationships with key developers and project partners
- Drive revenue through strategic deal structuring, pricing strategies, and pipeline management
- Analyse performance metrics and continuously optimise conversion and sales velocity
Team Leadership & Development
- Recruit, onboard, and develop a high-performing off-plan sales team
- Coach consultants on deal structuring, negotiation, and developer relations
- Implement KPIs, performance frameworks, and commission structures
- Build a culture of accountability, professionalism, and high performance
Operational & Cross-Functional Leadership
- Work closely with Marketing to align campaigns with off-plan project launches
- Collaborate with Training & Development to ensure consultants are market-ready
- Maintain compliance with RERA, developer requirements, and brokerage standards
- Support forecasting, budgeting, and growth planning for the off-plan division
Requirements
- Minimum 5+ years’ experience in Dubai off-plan real estate sales
- Proven track record of leading high-performing off-plan teams
- Strong developer network and market knowledge
- Demonstrated ability to scale teams and build sales structures
- Strategic, commercially minded, and highly organised
- Strong leadership, coaching, and negotiation skills
What We Offer
- Leadership role in a rapidly scaling brokerage
- Highly competitive package with uncapped earning potential
- Significant autonomy to build and shape the Off Plan division
- Clear progression as the company grows
- Supportive leadership team and ambitious company cuture.
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