{bc}
Apply
workday

Associate Director, Digital Activation

Weber Shandwick
New York, USA
Full-time
Director · 5+ years experience
Hybrid
Discovered 6 days ago
NegotiationCommunication

Full Job Posting

Qualifications

  • Knowledge of the principles of advertising, marketing, and media (minimum of 5 years of industry experience)
  • Advanced knowledge of buying-related technologies: Prisma, MediaOcean OX, 3rd party Ad Servers (i.e. DCM) and Verification/ Reporting partners (i.e. Double Verify, Nielsen)
  • Experience managing & optimizing programmatic video campaigns; prior hands-on DSP (TTD, DV360) experience is a must.
  • Prior experience optimizing and managing client programmatic CTV strategy ensuring micro and macro goals are hit; this includes owner/partnership of DSP/SSP vetting and selection
  • Knowledge of the dynamics of media - how each media element performs alone, how they perform together, and how they are constantly changing
  • Understanding of the skills and functions of the Investment side of the business, as well as the Strategic Business Units’ competencies
  • Strong negotiation skills
  • Ability to foster a strong, cohesive working team, providing leadership and instruction
  • Understanding of marketplace dynamics, working with Group Director to formulate marketplace strategies
  • Strong overall communication skills with a focus on presentation excellence

Responsibilities

  • Managerial Rigor & A Relationship Building Focus
  • · Without losing sight of ongoing client deliverables, the Associate Director is building upon their knowledge base by broadening and strengthening their business relationships beyond PHD
  • · Along with Group Director, creates and maintains team dynamics with a focus on learning and innovation
  • · Actively ensures strategic consistency across all elements of plan development and implementation
  • Relationship + Knowledge Cultivator
  • · Proactively explore and recommend ways to further service and grow client relationships
  • · Along with Group Director, manages large scale partner relationships to foresee future needs and provide client support
  • · Provide thought leadership for the junior team in the areas of video marketing and technology
  • Analytical Thinker
  • · Create and articulate clear performance metrics and develop associated reports that measure KPI’s
  • · Analyze historical and current campaign results to optimize learning and ensure continuous improvement
  • · Process and analyze competitive media activity in the marketplace
  • Team Focused
  • · Oversee the buying & implementation of Video campaigns, coordinating internal resource, setting best practice, and working on planning frameworks
  • $70,000 - $125,000
  • To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
  • Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
  • Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
  • For US Job Seekers:
  • It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

Apply for this job in 1 click

Skip the repetitive application forms

Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.

Sarah M.James T.Maya R.

Trusted by over 500,000 job seekers on Base Career

Start Free Today

More from this employer

More jobs at Weber Shandwick

Assistant Associate, Investment - Orion

, USA

Discovered TodayFull-time

AWS Sales & Growth Executive, Energy & Utilities

Addison, USA

Discovered TodayFull-time

Media Intelligence, Global Manager

London, GBR

Discovered TodayFull-time

Media Manager

London, GBR

Discovered TodayFull-time

Statistical Programmer

, GBR

Discovered TodayFull-time

AWS Sales & Growth Executive, Consumer, Retail & CPG

, USA

Discovered TodayFull-time

AWS Sales & Growth Executive, Automotive

Chicago, USA

Discovered TodayFull-time

AWS Sales & Growth Executive, Advertising and Marketing

Addison, USA

Discovered TodayFull-time