Associate - Digital Content

Overview

Cms Architecture & Content Management

• Maintain and refine CMS architecture (Contentful preferred) ensuring reusable, structured content types
• Implement and manage content models, taxonomy structures and metadata governance
• Support API integrations and structured data enhancement
• Ensure continuous CMS housekeeping, documentation and user guidance

End-To-End Content Process

• Coordinate content gathering, drafting, review, translation and publishing
• Manage bilingual content updates across web, app and chatbot platforms
• Ensure semantic consistency across languages and channels
• Maintain content standards aligned with brand tone of voice and editorial guidelines

User Experience & Optimisation

• Implement minor HTML and CSS adjustments where required
• Ensure content is optimised for search performance and AI retrieval systems
• Monitor performance metrics and recommend improvements
• Collaborate with SEO agency and analytics teams to improve discoverability and engagement
• Knowledge, Qualifications and Skills required:
• 4+ years’ experience in digital content management or CMS administration as well as:
• Degree in Marketing, media, Advertising
• Fluent in Arabic and English
• Proficiency in CMS platforms (contentful preferred), HTML & CSS
• Strong understanding of SEO best practices and structured content principles communication Skills
• Experience in content modelling, taxonomy design and metadata governance
• Highly organized with strong attention to detail.
• Ability to work under pressure and manage multiple priorities in a fast-paced environment
• Strong stakeholder management and communication Skills.

Desirable

• Experience with AI/LLM optimization and generative search principles
• Familiarity with API integrations and structured data frameworks
• Experience working within large scale organisations