Area Sales Manager Travel Retail

What This Position Is About – Purpose

What Will You Do - Responsibilities

• Implementation of Plans & Strategies Oversee the execution of sales, distribution, and marketing strategies, including merchandising, shelf-space, and promotions, according to directives from relevant teams. Track progress and material quality, recommending adjustments as needed. Adapt plans for channels and accounts in line with global strategy.
• Data Gathering & Reporting Ensure access to customer IT systems for comprehensive data collection on sales, invoicing, order delivery, stock, and investment. Compile and analyses monthly reports against KPIs, providing actionable recommendations for JTI and customers.
• Account / Customer Engagement Program Develop and implement local account plans and contribute to International Key Account (IKA) strategies. Foster customer engagement using JTI’s store approach to boost overall purchases. Manage local agreements, support IKA compliance, and assist with related sales and marketing programs.
• Annual Business Plan and Reviews Prepare, align, and execute annual and strategic plans, including historical analysis, SWOT, prioritized options, objectives, relationships, and KPI trackers. Maintain an 18-month rolling forecast by planning node and ensure market P&L delivery.
• Retail Sales Consultants (RSC) Work with the Regional Sales Director and relevant teams to manage ongoing JTI RSC activities, including recruitment, coaching, and oversight of third-party agencies and personnel to enhance consumer insights and brand activation in stores.

Whom Are We Looking For – Requirements

• University degree or equivalent
• Over 5 years’ experience in sales, distribution, channel management, or trade marketing; consumer/trade promotions management experience required
• Key Account Management background in FMCG or Travel Retail preferred
• Experience with airport duty free, ship handling, downtown duty free or border shops is a strong advantage
• Global Travel Retail and tobacco industry exposure are advantageous
• Fluent in English; Arabic is a plus for interactions in Saudi Arabia
• Strong commercial, operational, order, pricing, and promotional execution skills
• In-store visibility, availability management, and execution across all relevant channels
• Proven sales performance tracking, KPI monitoring, market intelligence gathering abilities
• Excellent negotiation and relationship management, especially with duty free and concession partners
• Sound knowledge of commercial processes, customer service standards, MS Office, and reporting tools
• Please note that this position is open to Saudi nationals only.
• Please submit your CV in English.