AI Designer
Role Overview
Own AI image generation for Puffy.com, producing photorealistic hero, lifestyle, and advertising imagery for ecommerce and marketing.
Build predictable production methods and standards for brand-consistent AI imagery at volume; apply UI/UX design to the layouts where images appear.
The role reports to the UX/UI Design Lead.
Key Skills for This Role
Full Job Posting
Role overview
Own AI image generation for Puffy.com, producing photorealistic hero, lifestyle, and advertising imagery for ecommerce and marketing.
Build predictable production methods and standards for brand-consistent AI imagery at volume; apply UI/UX design to the layouts where images appear.
The role reports to the UX/UI Design Lead.
Core work
- Create accurate, brand-standard product imagery, including Puffy mattresses in generated environments.
- Develop prompting techniques, reference libraries, reusable workflows, and quality standards for consistent production.
- Help the wider Design team adopt workflows and produce work to a comparable standard.
- Create and test advertising creative with Growth; composite and retouch outputs to final creative.
- Apply UI/UX design to ecommerce page layouts and image placement with Design and CRO.
- Evaluate image-generation tools and models for production use.
Required experience and skills
- Exceptional portfolio of commercial AI-generated imagery, particularly photorealistic product and lifestyle work, and UI/UX examples.
- Advanced hands-on proficiency with ChatGPT Images / GPT Image and Nano Banana Pro (Gemini 3 Pro Image).
- Strong proficiency across generative-image platforms such as Midjourney, FLUX, Stable Diffusion, ComfyUI, Adobe Firefly, or equivalent.
- Advanced prompting, reference-image and multimodal workflows, image-to-image editing, inpainting, outpainting, and compositional control.
- Advanced Photoshop, compositing, and retouching capability for production-ready creative.
- Hands-on UI/UX experience, including image behavior in live interfaces, responsive cropping, focal points, legibility, and ad placements.
- Able to work within design systems and brand guidelines and supply assets in formats used by design and development teams.
- Able to interpret commercial briefs and create imagery that serves stated marketing objectives.
Additional advantages
- DTC or ecommerce experience, especially product and performance-marketing imagery for consumer brands, is advantageous.
- Photography, CGI, or 3D experience is advantageous.
- Experience sharing AI workflows, prompts, reference libraries, templates, or training with other designers is advantageous.
Work arrangement
- Remote globally, with the option to work from the Dubai office.
- The employer describes the organization as remote-first and notes meaningful time-zone overlap.
Compensation
- Total annual package up to USD 88,000 plus benefits; package includes base salary and a monthly performance bonus of up to 10% of base.
- Annual salary review takes place each January.
Benefits
- Medical, dental, and vision insurance based on country of hire; paid time off and public holidays.
- Learning and development opportunities and access to an AI-native tool stack.
- Eligible recognition programs include Leaders Club and Champion of the Month.
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