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Account Executive - CPG/Food & Beverage

Outset
San Francisco, USA
Full-time
Mid · 5+ years experience
Remote
USD 200000-300000 / year
Discovered 3 days ago
Prospecting

Full Job Posting

Responsibilities

  • Own the full sales cycle for a named set of CPG and F&B accounts, from prospecting to close.
  • Land new logos and grow existing customers across brands, categories, and regions —turning a single team’s adoption into a portfolio-wide relationship.
  • Build trusted relationships with Market Research, Consumer Insights, Brand and Category leaders as your primary buyers, and expand into UX Research, Product, and CX teams within each account.
  • Lead discovery and demos that connect Outset to CPG research workflows: concept testing, claims and packaging, innovation pipelines, brand health, and shopper insights.
  • Build account plans that map brands, buying centers, research budgets, agency relationships, and whitespace across each account.
  • Navigate complex enterprise sales processes, including annual research planning cycles, procurement, and incumbent research agency relationships.
  • Maintain accurate forecasting and pipeline visibility in Salesforce.
  • Partner with Marketing and outbound teams to build targeted CPG plays —events, content, and references that resonate with the vertical.
  • Collaborate with Customer Success and Research teams to drive adoption and identify expansion opportunities post-sale.
  • Bring CPG market feedback back to Product and GTM, and become Outset’s go-to expert on the vertical.

Qualifications

  • 5+ years of quota-carrying B2B SaaS sales experience, with a strong track record of exceeding quota.
  • Demonstrated experience and expertise selling into and growing CPG / F&B accounts —you’ve owned commercial relationships with consumer goods companies and know how they buy. This includes selling full service research and analysis deliverables.
  • An established network across Market Research and Consumer Insights leadership at CPG and F&B companies; relationships with UX Research, Product, or CX leaders are a plus.
  • Proven ability to run full-cycle enterprise sales, including prospecting, managing complex multi-stakeholder deals, and closing new business.
  • A track record of growing existing accounts through expansion and cross-sell across brands and business units.
  • Understanding of the CPG research ecosystem, including the agencies, panels, and research suppliers these teams rely on today.
  • Exceptional communication, executive presence, and relationship-building skills.
  • Ability to operate independently in a fast-paced startup environment.
  • Willingness to travel up to 40% for customer meetings and industry events.
  • Bonus: experience selling research, consumer insights, analytics, or AI solutions.

Preferred Qualifications

  • An established network across Market Research and Consumer Insights leadership at CPG and F&B companies; relationships with UX Research, Product, or CX leaders are a plus.
  • Bonus: experience selling research, consumer insights, analytics, or AI solutions.

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