Account Director, Vertical Sales
Key Skills for This Role
Full Job Posting
What You'll Be Doing
Driving aggressive outbound sales activity—including high-volume cold outreach, strategic multi-touch campaigns, and persistent lead follow-ups—to secure initial meetings with decision-makers at target brands.
Identifying, pitching, and closing new platform sales deals with in-house marketing teams, focusing relentlessly on net-new logo acquisition in competitive vertical markets.
Building and managing a high-velocity, robust sales pipeline, leveraging CRM tools to exceed outbound activity benchmarks and coverage ratios.
Collaborating closely with management, product, and solutions teams to articulate client needs, co-create industry-leading vertical offerings, and get products specified and built that meet brand-direct requirements.
Translating field insights into product strategy and innovation, serving as a customer advocate within the company.
Creating compelling, value-based pitch decks and associated research to effectively close new business with executive-level prospects.
Maintaining a deep understanding of market trends, competitive threats, and the evolving needs of brand-direct clients in digital media.
Working closely with dedicated StackAdapt Account Managers post-onboarding to ensure a warm hand-off and continued client success and potential expansion opportunities.
What You'll Bring to the Table
Proven track record as an exceptional hunter in digital advertising, media, or tech sales, with demonstrated mastery of cold calling, outbound lead generation, and meeting acquisition.
Strong preference for experience selling into commerce, retail, or DTC brands; however, candidates with strong sales capability from other verticals who hold an established network of brand marketing executives are strongly encouraged to apply.
A self-starter mentality with the ability to thrive in a fast-paced, evolving environment focused on building new product offerings in the market.
Experience in developing and implementing go-to-market plans, including defining Ideal Customer Profiles (ICPs) and segmentation frameworks.
Ability to grasp and communicate complex technical concepts and platform-based knowledge to diverse audiences, including marketing executives.
Proficiency in utilizing CRM tools (Salesforce) to manage pipelines, forecast sales, and drive operational rigor.
Experience building strong client relationships and driving consistent top-line revenue growth through new logo acquisition.
Willingness to travel occasionally to meet with clients within their region as needed.
Tenacity and resilience required to navigate complex org charts, overcome objections, and break ground with hard-to-reach prospects.
Strong practical proficiency with AI tools, with demonstrated experience using AI to improve sales productivity, account planning, prospecting, pipeline management and strategic decision-making.
Embedding practical AI workflows that improve seller productivity, preparation and overall sales execution.
The compensation range listed for this role reflects the expected base salary for candidates located in the posting country based on a global rate. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location. We do not ask c andidates about current or prior salary history, and we will not use such information, if volunteered, in setting an offer.
This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.
Factors Influencing Final Compensation
- The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications.
- Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer.
StackAdapter's Enjoy:
Highly competitive salary
Retirement/ 401K/ Pension Savings globally
Competitive Paid time off packages including birthday's off!
Access to a comprehensive mental health care program
Health benefits from day one of employment
Work from home reimbursements
Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
Robust training and onboarding program
Coverage and support of personal development initiatives (conferences, courses, books etc)
Access to StackAdapt programmatic courses and certifications to support continuous learning
An awesome parental leave program
A friendly, welcoming, and supportive culture
Our social and team events!
Please note: Benefits and perks may vary depending on your country of employment and the nature of your engagement. In locations where StackAdapt does not have a legal entity, employment and benefits are administered in accordance with local regulations and partner policies.
About StackAdapt
Programmatic advertising platform serving brands and agencies through self-serve campaign technology.
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