Web Experience Strategy & Program Manager
Key Skills for This Role
Full Job Posting
WHAT YOU BRING
- Enterprise Web Strategy Expertise: Demonstrated track record in enterprise web strategy, digital marketing, or web operations, with hands-on skill in solving complex customer journey issues and driving measurable performance outcomes.
- Cross-Functional Program Leadership: Proven ability to build alignment and influence cross-functional partners across Product Marketing, Demand, UX, SEO, Analytics, and Web Development to deliver unified web priorities.
- Data, MarTech & Generative AI Fluency: Proficiency with web analytics, behavioral insights, and experimentation platforms (e.g., Adobe Analytics, Contentsquare, Adobe Target, Salesforce) combined with practical application of modern generative AI tools.
- Clear Strategic Communication & Execution: Skilled at translating complex data inputs and technical requirements into actionable recommendations, navigating ambiguity, and maintaining momentum in fast-paced environments.
- Salary range for Raleigh: $122,000.00-$183,000.00
- Salary range for Santa Clara: $153,000.00-$230,000.00
- #LI-ONSITE
- Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.
- This role may be eligible for incentive pay and/or equity.
- There is no application deadline and we accept applications on an ongoing basis until the job is filled.
- The annual base salary range is:
- $153,000 — $230,000 USD
- WHAT YOU CAN EXPECT FROM US:
- Innovation: We celebrate those who think critically, like a challenge, and aspire to be trailblazers.
- Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortune's Best Workplaces in TechnologyTM, Fortune's Best Workplaces in the Bay AreaTM, and certified as a Great Place to Work®!
- Team: We build each other up and set aside ego for the greater good.
- And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events. Check out http://benefits.everpuredata.com/ for more information.
- ACCOMMODATIONS AND ACCESSIBILITY:
- Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at [email protected] if you’re invited to an interview.
- OUR COMMITMENT TO A STRONG AND INCLUSIVE TEAM:
- We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.
- Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.
- Join us and bring your best.
- Bring your bold.
- Pure and simple.
Qualifications
- Enterprise Web Strategy Expertise: Demonstrated track record in enterprise web strategy, digital marketing, or web operations, with hands-on skill in solving complex customer journey issues and driving measurable performance outcomes.
- Cross-Functional Program Leadership: Proven ability to build alignment and influence cross-functional partners across Product Marketing, Demand, UX, SEO, Analytics, and Web Development to deliver unified web priorities.
- Data, MarTech & Generative AI Fluency: Proficiency with web analytics, behavioral insights, and experimentation platforms (e.g., Adobe Analytics, Contentsquare, Adobe Target, Salesforce) combined with practical application of modern generative AI tools.
- Clear Strategic Communication & Execution: Skilled at translating complex data inputs and technical requirements into actionable recommendations, navigating ambiguity, and maintaining momentum in fast-paced environments.
- Salary range for Raleigh: $122,000.00-$183,000.00
- Salary range for Santa Clara: $153,000.00-$230,000.00
- Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.
- This role may be eligible for incentive pay and/or equity.
- There is no application deadline and we accept applications on an ongoing basis until the job is filled.
- $153,000 — $230,000 USD
- Innovation: We celebrate those who think critically, like a challenge, and aspire to be trailblazers.
- Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortune's Best Workplaces in TechnologyTM, Fortune's Best Workplaces in the Bay AreaTM, and certified as a Great Place to Work®!
- Team: We build each other up and set aside ego for the greater good.
- And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events. Check out http://benefits.everpuredata.com/ for more information.
- Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at [email protected] if you’re invited to an interview.
- We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.
- Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.
- Join us and bring your best.
- Bring your bold.
- Pure and simple.
Responsibilities
- Drive Web Strategy & Experience Roadmaps: Define and execute priority website experience roadmaps that align business goals, audience intent, SEO/AEO/GEO signals, and behavioral analytics into cohesive requirements.
- Lead Personalization & Growth Experimentation: Build and prioritize a data-backed experimentation backlog using web personalization to tailor messaging, CTAs, and content paths for high-intent enterprise audiences.
- Execute Cross-Channel Acquisition Partnerships: Collaborate closely with SEO, Paid Media, UX, Content, and Publishing teams to connect paid and organic acquisition campaigns with high-converting web journeys.
- Manage Web Program Delivery & Operations: Direct end-to-end web production, translating approved UX designs into detailed requirements, QA checks, and launch plans while upholding global standards for accessibility, privacy, and localization.
- Leverage MarTech & AI Solutions: Utilize web analytics platforms and generative AI tools to accelerate research, journey mapping, audience segmentation, and team productivity.
- We are primarily an in-office environment and therefore, you will be expected to work from the Santa Clara or Raleigh office in compliance with Everpure's policies, unless you are on PTO, or work travel, or other approved leave.
About Everpure
Unified data management and storage platform provider.
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