Web Developer & Digital Marketing Executive

Job Summary

Website Development & Maintenance (C# / ASP.NET)

• Maintain and enhance the company website built in **C# / ASP.NET**
• Troubleshoot bugs, performance issues, and security vulnerabilities
• Implement new features, landing pages, and integrations
• Optimize website speed, performance, and user experience
• Manage hosting, database, backups, and deployment
• Ensure website is mobile-friendly and SEO-optimized
• Integrate third-party APIs, payment gateways, and tracking tools

Digital Marketing & Performance

• Plan and execute **SEO strategies** to improve organic ranking
• Manage **Google Ads, Meta Ads, and other paid campaigns**
• Monitor website traffic using **Google Analytics** and tracking tools
• Optimize landing pages for conversions (CRO)
• Manage email marketing and remarketing campaigns
• Improve conversion rate and reduce bounce rate

Content, Social Media & Design

• Write SEO-friendly content for products, blogs, and pages
• Perform keyword research and competitor analysis
• Manage social media pages (posting, captions, basic engagement)
• Create basic banners, creatives, and promotional visuals using **Adobe Photoshop / Illustrator / Canva**
• Update website banners, images, and promotional content regularly

Required Skills & Qualifications

• Strong experience in **C#, ASP.NET, MVC, .NET Framework / .NET Core**
• Good knowledge of **HTML, CSS, JavaScript, and SQL Server**
• Hands-on experience with **SEO, Google Ads, Meta Ads, Google Analytics**
• Basic working knowledge of **Adobe Photoshop / Illustrator / Canva**
• Understanding of social media content and posting
• Knowledge of hosting, domains, and server management
• Understanding of UX, website performance optimization, and CRO
• Experience with eCommerce websites is a plus

Experience Required

• Minimum **2–4 years** in C# web development
• Minimum **2 years** in digital marketing / SEO / social media

Key Traits

• Analytical and data-driven mindset
• Creative eye for banners and promotional content
• Problem-solving and troubleshooting skills
• Ability to work independently and meet deadlines
• Good communication and reporting skills

Preferred

• Experience managing eCommerce websites
• Familiarity with email marketing tools and automation
• Knowledge of product listing optimization for online sales platforms