Web Content Coordinator

What You Bring:

• The Essentials
• Post-secondary education in Digital Media, Marketing, Web Development, Business, Project Management, Communications, or a related field
• Experience in digital project coordination, conversion optimization, product operations, web production, or website management
• Strong written and verbal communication skills, including the ability to create clear requirements, specifications, project updates, and documentation for technical and non-technical audiences
• Demonstrated ability to independently plan, organize, coordinate, and execute multiple projects from discovery through launch
• Strong project management and prioritization skills, including experience managing timelines, dependencies, reviews, approvals, and cross-functional stakeholders
• Exceptional attention to detail, with the ability to consider both immediate requirements and broader customer or business impacts
• Proven ability to collaborate effectively with multidisciplinary teams such as Product, Design, Research, Analytics, Content, Legal, and Development
• Experience using analytics and business intelligence platforms (ex. Google Analytics, Power BI) to monitor performance and identify opportunities for improvement
• Understanding of conversion rate optimization, A/B testing, web experimentation, and data-informed decision-making
• Technical aptitude and comfort working with development teams, sprint-based workflows, QA testing, developer handoffs, and basic website troubleshooting
• Strong learning agility, curiosity, and initiative, with the ability to quickly adopt new tools, processes, and methodologies
• A self-directed approach to work with a demonstrated ability to move projects forward while balancing quality, speed, and stakeholder needs
• Ability to utilize AI tools to improve productivity, research, planning, and decision-making
• The Nice to Haves (Great if you have it and we’ll help you learn if you don’t)
• Ability to use CMS platforms to implement website changes
• Working knowledge of HTML and CSS, with the ability to make minor layout or styling adjustments
• Familiarity with UI/UX principles and the ability to review designs and provide thoughtful feedback
• Experience using Figma or similar design and prototyping tools
• Experience in a rapid experimentation or continuous optimization environment
• Why You Should Join the LawDepot Team:
• Excellent total compensation package
• Comprehensive health and dental benefits, plus an additional Health Care Spending / Personal Spending Account
• Great work life balance (37.5 hour work weeks, flexible schedules, ability to bank hours)
• Three weeks paid vacation, plus bonus personal days
• Continuous learning opportunities, including LinkedIn Learning subscriptions and training budgets
• Company share plan
• Free catered lunches for the entire office
• Monthly social events for team members to enjoy (think axe throwing, rock climbing, board games, food trucks, trivia contests, and charitable activities)
• Work alongside talented, driven colleagues in a culture focused on quality, reliability, innovation, and growth
• Personal offices for focused work and to have your individual space (plus collaborative workspaces for when you want to meet with the team)
• Free and easily accessible parking
• Southgate Mall, Whyte Ave, and Calgary Trail restaurants are only minutes away
• Hybrid working arrangements for that balance between getting work done at home and engaging with others in the office

Who We Are:

Qualifications

• The Essentials
• Post-secondary education in Digital Media, Marketing, Web Development, Business, Project Management, Communications, or a related field
• Experience in digital project coordination, conversion optimization, product operations, web production, or website management
• Strong written and verbal communication skills, including the ability to create clear requirements, specifications, project updates, and documentation for technical and non-technical audiences
• Demonstrated ability to independently plan, organize, coordinate, and execute multiple projects from discovery through launch
• Strong project management and prioritization skills, including experience managing timelines, dependencies, reviews, approvals, and cross-functional stakeholders
• Exceptional attention to detail, with the ability to consider both immediate requirements and broader customer or business impacts
• Proven ability to collaborate effectively with multidisciplinary teams such as Product, Design, Research, Analytics, Content, Legal, and Development
• Experience using analytics and business intelligence platforms (ex. Google Analytics, Power BI) to monitor performance and identify opportunities for improvement
• Understanding of conversion rate optimization, A/B testing, web experimentation, and data-informed decision-making
• Technical aptitude and comfort working with development teams, sprint-based workflows, QA testing, developer handoffs, and basic website troubleshooting
• Strong learning agility, curiosity, and initiative, with the ability to quickly adopt new tools, processes, and methodologies
• A self-directed approach to work with a demonstrated ability to move projects forward while balancing quality, speed, and stakeholder needs
• Ability to utilize AI tools to improve productivity, research, planning, and decision-making
• The Nice to Haves (Great if you have it and we’ll help you learn if you don’t)
• Ability to use CMS platforms to implement website changes
• Working knowledge of HTML and CSS, with the ability to make minor layout or styling adjustments
• Familiarity with UI/UX principles and the ability to review designs and provide thoughtful feedback
• Experience using Figma or similar design and prototyping tools
• Experience in a rapid experimentation or continuous optimization environment
• Excellent total compensation package
• Comprehensive health and dental benefits, plus an additional Health Care Spending / Personal Spending Account
• Great work life balance (37.5 hour work weeks, flexible schedules, ability to bank hours)
• Continuous learning opportunities, including LinkedIn Learning subscriptions and training budgets
• Company share plan
• Free catered lunches for the entire office
• Monthly social events for team members to enjoy (think axe throwing, rock climbing, board games, food trucks, trivia contests, and charitable activities)
• Work alongside talented, driven colleagues in a culture focused on quality, reliability, innovation, and growth
• Personal offices for focused work and to have your individual space (plus collaborative workspaces for when you want to meet with the team)
• Free and easily accessible parking
• Southgate Mall, Whyte Ave, and Calgary Trail restaurants are only minutes away
• Hybrid working arrangements for that balance between getting work done at home and engaging with others in the office

Preferred Qualifications

• Three weeks paid vacation, plus bonus personal days

Responsibilities

• Lead multiple projects that improve the customer experience for new and existing LawDepot users, from initial discovery and planning through coordination and launch
• Translate business opportunities and customer insights into clear project plans, requirements, timelines, and deliverables
• Organize cross-functional projects involving Product, Design, Research, Analytics, Content, Legal, and Development teams
• Support conversion and retention initiatives across the customer journey, including acquisition, onboarding, activation, cancellation prevention, and win-back experiences
• Coordinate developer handoffs, dependencies, reviews, approvals, sprint activities, and launch readiness
• Build and update website layouts, templates, and content experiences through our content management systems (CMS)
• Apply conversion rate optimization and experimentation principles to support A/B tests and iterative product improvements
• Work with analytics platforms and Analysts to monitor performance, interpret experiment results, and translate findings into actionable next steps
• Maintain project backlogs, ensuring initiatives are clearly scoped, documented, and ready for execution
• Prepare clear project updates, specifications, documentation, and post-launch learnings for stakeholders
• Identify edge cases, dependencies, and potential downstream impacts to support high-quality project delivery
• Use AI tools to accelerate project planning, competitor and market research, prioritization, and ideation
• Create early wireframes, mockups, or prototypes to help communicate product concepts and accelerate alignment
• Review and identify usability, content, formatting, or functional issues before release
• Contribute to a rapid experimentation culture by identifying opportunities for continuous improvement and supporting the development of new hypotheses and test ideas