VP Commercial - Brands
Key Skills for This Role
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It’ll be helpful if you have
Ideal candidates for the VP Commercial position will possess a strong background in market research, consultative SaaS sales, and business development. They should have a proven track record of driving revenue growth, expanding and building strategic relationships, and leading high-performing teams. Excellent communication, negotiation, and presentation skills are also essential for success in this role. A deep understanding of marketing principles and the ability to think strategically are highly valued.
Bachelor's degree in Business, Marketing, or a related field
10+ years of experience in sales and business development
New logo sales experience, balanced with a track record of growing existing accounts
Proven track record of driving revenue growth
Strong understanding of market research methodologies
Excellent communication and presentation skills
Ability to develop and execute strategic sales plans
Proficiency in CRM software (e.g., Hubspot)
Strong negotiation and closing skills
Ability to work independently and as part of a team
Experience working with or for Retail/Apparel, CPG, Restaurant, Travel, Healthcare, and/or other consumer brands (client-side, agency, or research/insights provider background)
Requirements
- Bachelor's degree in Business, Marketing, or a related field
- 10+ years of experience in sales and business development
- New logo sales experience, balanced with a track record of growing existing accounts
- Proven track record of driving revenue growth
- Strong understanding of market research methodologies
- Excellent communication and presentation skills
- Ability to develop and execute strategic sales plans
- Proficiency in CRM software (e.g., Hubspot)
- Strong negotiation and closing skills
- Ability to work independently and as part of a team
- Experience working with or for Retail/Apparel, CPG, Restaurant, Travel, Healthcare, and/or other consumer brands (client-side, agency, or research/insights provider background)
About MarketCast
Measure what moves people with MarketCast, the marketing effectiveness partner for the world's most ambitious brands.
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