Visual Content Specialist
Skills
About This Role
About the job
FIX Dessert Chocolatier is looking for a creative and detail-oriented Visual Content Specialist to elevate our brand presence through engaging and high-quality visual content.
The ideal candidate has a strong eye for aesthetics, a passion for desserts and luxury branding, and the ability to translate our products into visually compelling stories across digital platforms.
Content Creation
- **Create high-quality photo and video content showcasing desserts, chocolate products, and in-store experiences**
- **Develop creative concepts for seasonal promotions, product launches, and special campaigns**
- **Produce short-form video content (Reels, TikToks) to boost engagement and brand visibility**
- **Capture behind-the-scenes content to highlight craftsmanship and brand story**
Production & Shoot Execution
- **Plan and execute content shoots, including styling, lighting, props, and composition**
- **Coordinate with store teams to schedule shoots without disrupting operations**
- **Source and manage props, backgrounds, and visual elements aligned with brand aesthetics**
Editing & Post-Production
- **Edit photos and videos for social media, website, and marketing campaigns**
- **Apply color grading and retouching to maintain a premium and consistent look**
- **Optimize content formats for different platforms (Instagram, TikTok, website, ads)**
Brand Management
- **Ensure all visual content aligns with brand guidelines and tone**
- **Contribute to the development and evolution of the brand’s visual identity**
- **Maintain consistency across all digital and in-store visual assets**
Collaboration
- **Work closely with marketing, social media, and operations teams to execute campaigns**
- **Support cross-functional projects, including events, promotions, and partnerships**
- **Collaborate with influencers or external creatives when required**
Trend Monitoring & Strategy
- **Stay updated with social media trends, especially in food, dessert, and luxury content**
- **Suggest new content ideas and formats based on performance insights and trends**
- **Assist in planning content calendars and campaign strategies**
Content Management & Reporting
- **Organize and maintain a digital content library for easy access and reuse**
- **Track content performance and provide basic insights to improve engagement**
- **Ensure proper file naming, storage, and version control of assets**
Additional Responsibilities
- **Assist in in-store visual merchandising and presentation when needed**
- **Support live coverage of events, activations, or product launches**
- **Ensure all content adheres to brand, quality, and compliance standards**
Experience
- **Proven experience in visual content creation (photography & videography)**
- **Experience in food, dessert, hospitality, or lifestyle content is highly preferred**
- **Previous work with luxury or premium brands is an advantage**
- **Experience managing social media content or supporting digital campaigns**
- **Portfolio showcasing relevant work (food, product, or lifestyle visuals)**
- **Experience working in a fast-paced environment and meeting tight deadlines**
- **Familiarity with content planning, shoots, and production workflows**
Skills
- **Strong photography and videography skills with a keen eye for detail and aesthetics**
- **Proficiency in editing tools such as Adobe Photoshop, Lightroom, Premiere Pro, or similar**
- **Basic graphic design skills (e.g., Canva, Illustrator)**
- **Knowledge of lighting, composition, and food styling techniques**
- **Ability to create engaging short-form video content (Reels, TikTok)**
- **Understanding of social media platforms and content optimization**
- **Creative thinking with the ability to translate ideas into visual concepts**
- **Strong time management and organizational skills**
- **Good communication and collaboration skills**
- **Attention to detail and consistency in brand presentation**
What We Offer
- **A chance to be part of a fun, innovative, and entrepreneurial team at FIX.**
- **A competitive salary and benefits package.**
- **A supportive and positive work environment where creativity, continuous learning, and collaboration are encouraged and where your ideas truly make an impact.**
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