UAE National | Marketing Manager | Al-Futtaim Automotive | Volvo

Overview

What you will do

• Develop and deliver annual and quarterly marketing plans aligned with business and brand objectives.
• Lead integrated campaigns across digital, social media, CRM, PR, retail, and events to drive awareness, consideration, leads, and conversion.
• Translate brand positioning into compelling campaigns, product launches, showroom activations, and customer engagement initiatives.
• Manage end-to-end campaign execution, ensuring activities are delivered on time, within budget, and in line with brand standards.
• Work closely with internal stakeholders across Sales, Operations, Pricing, Showroom, Product, and Finance to ensure marketing activity supports wider business goals.
• Oversee agency and vendor relationships, including briefing, reviewing deliverables, and ensuring quality and consistency across all assets.
• Drive CRM and lead nurturing initiatives, including automation journeys, database engagement, and customer lifecycle marketing.
• Plan and execute events, experiential activations, and PR initiatives that enhance customer engagement and brand visibility.
• Track performance, monitor KPIs, and use market and competitor insights to optimize campaigns and improve return on investment.
• Support reporting requirements, including quarterly updates, market insights, and recommendations for continuous improvement.