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Technical Lead, Customer Data & Personalization Platforms
Vanguard
Charlotte, USA
Full-time
Lead · 8+ years experience
Hybrid
Discovered 3 weeks ago
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Key Skills for This Role
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Full Job Posting
Qualifications
- Minimum of 8+ years of experience in software engineering, data engineering, or data platform development, including 3+ years in a technical leadership role.
- Strong experience designing, building, and operating large-scale data platforms, data products, and distributed data processing solutions.
- Familiarity with modern MarTech and AdTech platforms, including audience activation, measurement, campaign orchestration, and digital marketing ecosystems.
- Knowledge of performance marketing, customer journey analytics, personalization, audience targeting, and marketing measurement.
- Experience with Identity Resolution, customer profile management, audience segmentation, consent management, and customer intelligence platforms.
- Experience working with Data Clean Rooms and privacy-safe data collaboration technologies preferred.
- Hands-on experience with cloud-native data platforms and architectures, preferably AWS.
- Deep expertise in data engineering technologies, including Python, SQL, Spark, Kafka, and modern data processing frameworks.
- Hands-on experience with Databricks, Delta Lake, Customer Lake CDP, Unity Catalog, and modern Lakehouse architectures preferred.
- Experience with GenAI, agentic AI, and MCP, enabling AI-powered personalization, customer intelligence, and marketing experiences through modern data platforms.
- Experience building scalable batch and streaming data pipelines with a strong focus on performance, reliability, observability, and data quality.
- Strong understanding of DataOps, CI/CD, Infrastructure as Code, automated testing, monitoring, and operational excellence practices.
- Experience designing APIs and data services to support consumer, analytics, and activation use cases.
- Strong understanding of data governance, metadata management, privacy, security, and regulatory considerations involving customer data.
- Proven ability to influence architecture decisions and collaborate effectively across Product, Engineering, Marketing, Analytics, and business stakeholders.
- Demonstrated ability to mentor engineers and provide technical leadership across cross-functional teams.
- Experience supporting AI/ML, customer intelligence, or next-generation marketing platforms preferred.
- Passion for evaluating emerging technologies and shaping enterprise-wide standards and best practices.
- Special Factors
- Sponsorship
- About Vanguard
- At Vanguard, we don't just have a mission—we're on a mission.
- To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.
- How We Work
- Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.
About Vanguard
Asset & Wealth Management20000 employeesFounded 1975
Global investment management firm owned by its client funds.
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