SVP, Marketing Technology & Customer Lifecycle Strategy

Qualifications

• 15 or more years of experience in marketing technology, digital transformation, data and analytics or related functions, including significant leadership of enterprise-scale programs and teams.
• Demonstrated delivery of integrated marketing data and technology capabilities, from architecture and implementation through adoption, optimization and measurable outcomes.
• Strong command of customer data architecture, identity resolution, data quality, consent management, APIs and integration of CRM, web, marketing automation and analytics systems.
• Applied experience with segmentation, predictive modeling, propensity scoring, experimentation, causal measurement and ROI analytics; able to assess model quality and explain limitations.
• Experience deploying generative AI and machine learning in production marketing workflows, with sound judgment about governance, human review, security and accuracy.
• Ability to translate complex technology and analytic concepts into a prioritized business roadmap and to influence senior Marketing, Product, Distribution and Technology stakeholders.
• Experience in asset management, wealth management or another regulated financial services business strongly preferred; understanding of institutional and intermediary customer journeys is valuable.
• Experience using marketing automation platforms, such as Adobe Marketo Engage, Eloqua, Salesforce Marketing Cloud or HubSpot to execute, optimize, and measure digital marketing programs.
• Deep understanding of GDPR and related privacy regulations, with experience establishing governance frameworks, mitigating compliance risks, and enabling responsible use of customer data across marketing programs.
• Proven record of leading multidisciplinary teams, managing vendors and budgets, and delivering change across a global matrix.
• Bachelor’s degree required in a relevant discipline; advanced degree in business, analytics, computer science or a related field preferred.
• Equal Employment Opportunity and Affirmative Action Statement
• PIMCO recruits and hires qualified candidates without regard to race, national origin, ancestry, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender (including gender identity and expression), age, military or veteran status, disability (physical or mental), any factor prohibited by law, and as such affirms in policy and practice to support and promote the concept of equal employment opportunity and affirmative action, in accordance with all applicable federal, state, provincial and municipal laws. The company also prohibits discrimination on other basis such as medical condition, or marital status under applicable laws.
• Applicants with Disabilities
• PIMCO is an Equal Employment Opportunity/Affirmative Action employer. We provide reasonable accommodation for qualified individuals with disabilities, including veterans, in job application procedures. If you have any difficulty using our online system due to a disability and you would like to request an accommodation, you may contact us at 949-720-7744 and leave a message. This is a dedicated line designed exclusively to assist job seekers with disabilities to apply online. Only messages left for this purpose will be considered. A response to your request may take up to two business days.