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Strategy Director
Publicis Groupe
New York, USA
Full-time
Director · 30+ years experience
Onsite
USD 0-0 / year
Discovered 6 days ago
UNAVAILABLE
Key Skills for This Role
UNAVAILABLE
Full Job Posting
What You Bring
- Passion for design, culture, and how ideas live in the world
- Deep expertise in brand and/or CPG design strategies, with proven ability to connect business objectives to creative solutions
- Ability to translate insights, trends and research into actionable strategies
- Compelling and persuasive presentation skills, able to influence and engage audiences at all levels
- Curiosity about emerging trends, technology, and cultural shifts that impact brand experience
- Critical thinking with a proactive, problem solving mindset and relentless attention to detail
- Excellent interpersonal and communication skills, collaborating effectively across disciplines for cohesion within integrated client teams
- AI fluency with ability to leverage AI tools for speed, productivity and output
- What You’ll Do
- Serve as the CPG strategy lead, partnering with account and creative leads to manage and run dedicated client projects
- Shape brand positioning, packaging portfolio architecture, packaging information architecture, design strategy, and cultural insight frameworks
- Apply research, validation, and testing methodologies for packaging, including qual and quant, to strengthen strategic recommendations
- Support the CSO on large corporate brand transformation workstreams
- Craft compelling narratives and presentations that make strategy tangible and inspiring for clients and internal teams
- Collaborate with clients to define brand vision and translate it into design-led solutions
- Implement AI tools thoughtfully into processes, establishing best practices and maintaining high bar of excellence
- Work closely with Chief Strategy Officer to drive thought leadership on design trends and brand experience to position Turner Duckworth as an industry leader
- Champion integration between strategy and creative disciplines, ensuring cohesive and impactful brand experiences
- Lead and support new business development pursuits from qualification to pitch
- The Details
- Full-time, benefits eligible position
- 10+ years of experience in a branding agency setting, preferred
- Subject matter expert within packaging design and/or brand identity, required
- Experience with corporate brand transformation, product marketing, visual identity systems, and naming strategies, preferred
- Demonstrated ability to juggle multiple projects and priorities simultaneously
- Must be located in or willing to relocate to New York City or San Francisco, with hybrid schedule of 3 days/week in-studio, required
- Occasional flexibility with working hours may be needed to best accommodate schedules across EST and PST time zones
- Position reports to Chief Strategy Officer, working closely with TDNY & TDSF teams
- Additional information
- Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
- If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].
- All your information will be kept confidential according to EEO guidelines.
- #LI-KM5
- Compensation Range: USD $129,485.00 - USD $207,324.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/7/2026.
Qualifications
- UNAVAILABLE
Responsibilities
- UNAVAILABLE
About Publicis Groupe
Professional Services10,001+Founded 1926
Publicis Groupe is a French multinational advertising and public relations company, one of the world's largest communications groups. It offers services in advertising, media, digital transformation, and data-driven marketing through agencies including Saatchi & Saatchi, Leo Burnett, and Publicis Sapient.
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