Staff Product Manager, Mistplay Audience Network
Role Overview
The Staff Product Manager in Ad Tech owns the platform layer underlying Mistplay’s advertising business.
The role reports to the VP, Advertiser Product and works across engineering, data science, commercial, and operations teams.
The role is accountable for consolidating advertiser platforms, retiring replaced systems, and building the Mistplay Audience Network.
Key Skills for This Role
Full Job Posting
About Mistplay
Mistplay operates a loyalty app for mobile gamers, who discover games and earn rewards.
Workplace
- In Canada, the company follows a hybrid model with two days per week in the Toronto or Montreal office.
Role overview
The Staff Product Manager in Ad Tech owns the platform layer underlying Mistplay’s advertising business.
The role reports to the VP, Advertiser Product and works across engineering, data science, commercial, and operations teams.
The role is accountable for consolidating advertiser platforms, retiring replaced systems, and building the Mistplay Audience Network.
What you’ll do
- Consolidate advertiser platforms into one demand platform, including migration and deprecation of legacy systems.
- Build shared budget-sharing, cross-platform pacing, data-contract, and reporting infrastructure.
- Own the Audience Network product, including supply integration, publisher onboarding, and cross-network bidding requirements.
- Resolve dependencies across Platform and B2B engineering teams and deliver a cohesive roadmap.
- Partner with Data Science and Analytics; maintain commercial and operational stakeholder relationships.
- Own metrics for platform performance, scalability, and margin impact, while balancing near-term delivery and long-term architecture.
What you’ll bring
- 8–10+ years of product management experience with increasing responsibility.
- Deep ad tech infrastructure expertise, including DSP, SSP, bidding, budget and pacing systems, or programmatic infrastructure.
- Direct experience shipping a platform consolidation or migration that merges live systems and retires replaced systems.
- Experience building and delivering performance advertising products; campaign management or platform tooling experience is ideal.
- Technical acumen, pragmatic problem solving, and ability to write requirements engineers can act on without rework.
- Fluency in unit economics, including margin, eCPM, take rate, and incrementality; deep understanding of mobile ad tech.
- Ability to influence senior engineering leaders and land decisions across organizational boundaries.
- Supply-side or network experience, including publisher integrations, SDK or mediation, or ad network buildout, is an asset.
Compensation
- Typical starting base salary for candidates ready for the defined scope is CAD 181,000 per year.
- The role also offers a 10% annual performance-based bonus and equity; final offers vary by capability, experience, and location.
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