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Sr.Brand Manager / Brand Manager

Novartisالرياض, KSA1 months agoSenior
Seniorfulltime

Skills

Brand StrategyMarketing CampaignsMarket Research

About This Role

Summary

As a Brand Manager, you will play a critical role in shaping and driving the success of our brands, from strategy to execution.

This role offers a unique opportunity to lead the end‑to‑end launch of new products, translating regional and global strategy into locally impactful brand plans that improve patient outcomes and drive sustainable growth.

This is a highly visible role for a strategic, agile marketer who thrives in a fast‑paced environment and is passionate about bringing innovation to market, building strong brands, and making a meaningful impact for patients.

Major Accountabilities

  • Prepares content of Integrated Brand Teams and Launch Teams.
  • Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s).
  • Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
  • Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
  • Identifies area market insights and opportunity via customer interactions.
  • Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
  • Collaborate with Marketing and Medical teams to maximize activities: -Scout centres, KOLs and OLs by disease within assigned territory.
  • Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory.

Requirements

  • Minimum 2 years brand management experience with pharmaceutical industry. Previous Sales management / Market access experience is desirable
  • Demonstrated success in launching product.
  • Experience in Immunology Disease area preferred,
  • Local market experience preferred
  • Fluent in English and Arabic language
  • Commitment to Diversity and Inclusion
  • Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
  • **Why Novartis:** Helping people with disease and their families takes more than innovative science.
  • It takes a community of smart, passionate people like you.
  • Collaborating, supporting and inspiring each other.
  • Combining to achieve breakthroughs that change patients’ lives.
  • Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
  • **Benefits and Rewards:** Learn about all the ways we’ll help you thrive personally and professionally.
  • Read our handbook (PDF 30 MB)

Company / Legal Entity

SA01 (FCRS \= SA001) Novartis Saudi Arabia Ltd

Job Type

Full time

No

Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

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