Sr. Associate, Performance Marketing
Full Job Posting
What You'll Do
- Here:
- Launch, monitor, optimize, and report on media campaigns across paid social channels, with the potential to manage paid search and programmatic campaigns where clients require.
- Own daily optimization, budget pacing, and in-platform troubleshooting to keep campaigns on plan and on target.
- Build and traffic campaigns accurately, owning self-QA before every launch.
- Analyze performance data to refine tactics, and surface in-platform signals, risks, and opportunities to your Manager.
- Support media planning with actuals, reallocations, and audience execution against the strategic media plan.
- Run campaign experimentation across audiences, creative, and bidding to identify what drives performance.
- Evaluate creative and recommend adjustments aligned to platform best practices and client objectives.
- Join internal and external calls, speaking directly to tactical detail and in-platform campaign structure.
- Be a key contributor in performance platform calls, clearly articulating active and upcoming campaign plans and implementing platform provided recommendations where applicable.
- 3+ years of media buying experience within paid social. Strong working knowledge of paid search; programmatic experience a strong asset.
- Strong command of the qualitative and quantitative aspects of paid media.
- Proficiency in the Google / Microsoft Suite and project management tools (monday.com, Asana, or ClickUp).
- Strong collaboration, communication, and organizational skills.
- A keen eye for creative content and current marketing trends.
- Working understanding of marketing analytics, QA, and optimization best practices.
- Familiarity with AI-enabled platform features and automation (Advantage+, Performance Max, smart bidding) is a plus.
- This role has an annual salary range of $70,000 to $85,000.
- This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.
- Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.
Preferred Qualifications
- Familiarity with AI-enabled platform features and automation (Advantage+, Performance Max, smart bidding) is a plus.
About Viral Nation Inc.
Global social media marketing and creator-representation agency serving enterprise brands and creators with technology-enabled campaigns.
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