Social Media Manager (Saudi National)

Job Summary

Experience

Social Media Management

• Manage and oversee social media accounts across multiple platforms (Instagram, TikTok, Snapchat, X, LinkedIn, Facebook, etc.).
• Develop and execute monthly content calendars aligned with client objectives.
• Monitor account performance and community engagement.
• Prepare monthly performance reports and insights with recommendations.

Content Creation, Photography & Video Production

• Create content strategies and detailed content plans for brands.
• Plan, shoot, and produce high-quality
• photography and reels (short-form videos)
• for social media platforms.
• Capture professional food, beverage, and lifestyle photography for restaurants and hospitality clients.
• Design social media creatives using tools such as Adobe Photoshop, Illustrator, or Canva.
• Edit and optimize reels, short videos, and social media content for maximum engagement.
• Write engaging captions and marketing copy in Arabic and/or English.

Restaurant & Hospitality Experience (Preferred)

• Prior experience working with restaurants, cafes, or hospitality brands.
• Strong understanding of food presentation, menu storytelling, and customer experience marketing.
• Ability to create visually compelling content tailored to F&B audiences.
• Knowledge of seasonal promotions, dine-in campaigns, and delivery platform marketing.

Account Management

• Act as the main point of contact for assigned accounts.
• Present content plans, reports, and campaign results.
• Ensure timely delivery of all projects and marketing activities.

Influencer Marketing

• Identify and collaborate with influencers and food content creators.
• Plan and execute influencer marketing campaigns, especially for restaurants and F&B brands.
• Negotiate collaborations and monitor campaign performance.
• Track influencer deliverables and ROI.

Paid Advertising Support

• Assist in planning and managing paid advertising campaigns on Meta, TikTok, Snapchat, and Google platforms.
• Monitor campaign performance and provide optimization recommendations.
• Coordinate with marketing teams to achieve campaign KPIs.

Market Research

• Monitor social media trends, competitor activities, and industry updates, especially in F&B sector.
• Identify new content opportunities and platform features.
• Suggest innovative ideas to improve engagement and brand awareness.

Qualifications

• Minimum 3 years of experience in Social Media Management, Digital Marketing, or Account Management.
• Strong experience in restaurant or hospitality marketing is highly preferred.
• Strong knowledge of social media platforms and content trends.
• Proven ability in
• creating reels and professional photography
• for social media.
• Experience in graphic design and video editing.
• Strong skills in food photography and restaurant content creation.
• Experience in influencer marketing and campaign coordination.
• Understanding of paid advertising platforms (Meta Ads, TikTok Ads, Snapchat Ads, Google Ads).
• Strong communication, presentation, and client management skills.
• Excellent organizational and project management abilities.
• Proficiency in Adobe Creative Suite, Canva, CapCut, or similar tools.
• Arabic and English language proficiency preferred.

Preferred Qualifications

• Experience working in a marketing agency.
• Strong portfolio in F&B (Food & Beverage) content creation.
• Basic knowledge of SEO and digital analytics.
• Experience using social media scheduling and reporting tools.

KPIs

• Account growth and engagement rates.
• Content performance and reach.
• Client satisfaction and retention.
• Influencer campaign effectiveness.
• Achievement of campaign objectives and ROI