Social Media Manager - Real Estate

Job Summary

Key Responsibilities

• Develop and implement social media strategies aligned with business goals.
• Manage and grow company presence on platforms such as Instagram, Facebook, LinkedIn, TikTok, YouTube, and X (Twitter).
• Create, schedule, and publish high-quality content including posts, reels, stories, videos, and property promotions.
• Coordinate with photographers, videographers, designers, and sales teams to produce engaging marketing campaigns.
• Monitor social media trends, competitor activities, and industry developments.
• Manage paid social media advertising campaigns to generate qualified real estate leads.
• Track, analyze, and report on social media performance metrics and campaign effectiveness.
• Engage with followers, respond to inquiries, and maintain a strong online community.
• Optimize content and campaigns based on analytics and audience insights.
• Support branding initiatives and digital marketing activities.
• **Requirements:**
• Bachelor's degree in Marketing, Communications, Digital Media, Business, or a related field.
• Minimum 4 years of experience in social media management.
• Experience in the Real Estate Sector is highly preferred.
• Strong knowledge of social media platforms, algorithms, and best practices.
• Proficiency with social media management tools
• Experience running paid social media campaigns and lead generation ads.
• Excellent copywriting, content creation, and communication skills.
• Basic knowledge of graphic design tools such as Canva, Adobe Creative Suite, or similar.
• Strong analytical skills with experience using social media analytics tools.
• Ability to work independently and manage multiple projects simultaneously.
• **Preferred Skills**
• Video editing and reel creation.
• Knowledge of SEO and digital marketing strategies.
• Experience with CRM systems and lead nurturing.
• Photography and videography coordination experience.
• Pay: AED7,000.00 - AED10,000.00 per month