company_site
Social Media Manager
Blaze Media
Irving, USA
Full-time
Manager · 5+ years experience
Onsite
Discovered 1 months ago
Full Job Posting
Responsibilities
- Develop and execute tailored social media strategies for each talent/show and for the company as a whole across all major platforms.
- Coordinate with internal teams to create, schedule, and publish daily content (posts, Stories, Reels, Shorts, etc.), ensuring each piece aligns with brand guidelines and platform best practices.
- Work closely with hosts and show teams to amplify their personal brands and ensure authentic representation across channels.
- Community Engagement: Monitor audience interactions, respond appropriately, and foster a vibrant, positive community.
- Track key performance indicators, generate regular reports, analyze trends, and make data-driven recommendations for optimizations.
- Stay on top of platform updates, algorithm changes, and emerging digital trends to keep strategies fresh and innovative.
- Support marketing and subscription growth initiatives with social media campaigns, launches, and promotional pushes.
- Manage sensitive communications quickly and effectively to protect talent and brand reputation when necessary
Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- 3–5+ years of professional social media management experience, preferably in a subscriber-based media setting.
- At least 2 years of experience managing a cohesive social team.
- Understanding of emotional storytelling, hooks, and what makes content go viral.
- Exceptional understanding of social media platform algorithms (Instagram, TikTok, YouTube, Facebook, X, and Threads, with an eye toward new/emerging platforms).
- Highly organized, detail-oriented, and able to manage multiple content calendars and priorities simultaneously.
- The ability to edit video and graphics for consumable social media.
About Blaze Media
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