Social Media Manager

Role overview

Responsibilities

• Develop and execute social strategies across Instagram, Facebook, TikTok, LinkedIn, and other platforms.
• Build brand presence, identity, tone of voice, and digital positioning; maintain weekly and monthly content calendars.
• Coordinate content from concept through copy, creative direction, design, video, approvals, publishing, and scheduling.
• Work with internal teams and clients to manage briefs, feedback, approvals, deliverables, and timelines.
• Manage social workflow, develop campaign ideas, research competitors and audiences, and track platform trends.
• Plan and monitor paid social campaigns, media objectives, audience targeting, budgets, and optimization.
• Plan influencer campaigns, coordinate participants and deliverables, and track results.
• Report on social KPIs and use performance insights to improve future content and campaigns.
• Manage several accounts, uphold client brand guidelines, and support community management and wider marketing campaigns.

Requirements

• Three years of experience in social media management, digital marketing, marketing, or a related field.
• Arabic speaking and understanding proficiency is required; strong English communication skills are required.
• Strong understanding of social platforms, content strategy, digital marketing fundamentals, and social analytics and reporting.
• Experience managing multiple brands or accounts; agency experience is preferred.
• Strong communication, coordination, project management, organization, and deadline management skills.
• Basic-to-good understanding of paid social advertising and media planning.
• Influencer marketing experience is preferred.
• Creative and strategic thinking and the ability to translate client briefs into effective strategies and content.

Skills and platforms

• Platforms include Instagram, Facebook, TikTok, and LinkedIn.
• Responsibilities include paid social advertising, influencer marketing, content planning, analytics, reporting, and community management.

Compensation

• Pay is AED 3,000–5,000 per month.

Workplace

• Work location is in person.