Social Media Executive

Role

Responsibilities

• Manage Instagram, Facebook, LinkedIn, and YouTube; plan and maintain monthly and weekly content calendars.
• Create Reels, Stories, Carousels, posts, and short-form videos; edit with Adobe Premiere Pro, After Effects, Canva, or similar tools.
• Create premium content for tiles, marble, mosaics, sanitaryware, faucets, showers, and wellness products.
• Write captions, headlines, hooks, product descriptions, and hashtags; research trends, competitors, formats, and creative ideas.
• Target content to architects, interior designers, luxury homeowners, and developers while maintaining consistent brand identity and visual quality.
• Coordinate with sales, showroom, and management teams on launches, events, and campaigns; assist with Meta Ads and boosted posts when required.
• Track reach, engagement, views, saves, shares, and follower growth.
• Explore AI tools for image generation, video creation, motion graphics, and content production where appropriate.
• Organize content files, product photographs, videos, and brand assets.

Skills Required

• Strong understanding of Instagram Reels, Stories, Carousels, and current social media formats.
• Good video shooting and editing skills; working knowledge of Adobe Premiere Pro, After Effects, and Canva.
• Good visual and design sense, particularly for premium or luxury brands; ability to write clear and engaging social media copy.
• Basic understanding of Meta Business Suite or Ads Manager; ability to identify trends without compromising the premium brand image.
• Familiarity with AI creative tools is an advantage.

Preferred Candidate

• One to two years of experience in social media, content creation, or digital marketing is preferred.
• Experience with interior design, architecture, luxury lifestyle, home décor, real estate, tiles, marble, or sanitaryware brands is preferred.
• A portfolio of social media posts, reels, or creative work is an advantage.
• Candidates should be comfortable working from the office.

Pay

• ₹25,000–₹35,000 per month.

Workplace

• Work location is in person in Turbhe, Navi Mumbai.