Senior Vice President – Commercial Strategy and Analysis

Job Purpose

• Lead the development and execution of Aldar Development’s Commercial strategy, ensuring full alignment with the company’s broader objectives and long-term goals.
• Establish a data-driven culture within Commercial, spearheading analytics and BI to inform decision-making, performance monitoring, and strategic planning.
• Serve as the key strategic partner to the Chief Commercial Officer, translating market intelligence and performance data into actionable business strategies.

Strategy Development & Execution

• Develop and lead Aldar Development’s overall Commercial strategy, integrating inputs across Sales, CX, Marketing, and Operations.
• Cascade the Commercial strategy to all business units, ensuring alignment and assisting in developing departmental scorecards and strategic initiatives.
• Lead strategic planning processes including market assessments, financial modelling, and competitive analysis.
• Drive digital transformation and innovation initiatives within the Commercial function.
• Act as primary contact for senior leadership on commercial strategy, performance, and operational improvements.

Data Analysis & Performance Monitoring

• Establish and maintain a robust data analytics and business intelligence capability across Commercial.
• Oversee commercial forecasting, providing accurate revenue projections, budgets, and scenario planning.
• Ensure availability, accuracy, and timeliness of data, dashboards, and performance reports for commercial leadership.
• Monitor market trends, competitive dynamics, and macroeconomic conditions to identify opportunities and risks.
• Champion the use of BI tools (Tableau, Power BI, CRM analytics) across the function.

Reporting & Stakeholder Management

• Prepare and present regular commercial performance reports and strategic insights to the CCO and senior leadership.
• Track key financial and non-financial KPIs including revenue performance, NPS, and sales efficiency.
• Ensure Commercial activities operate within budget while maximizing ROI.
• Partner with Group Strategy on consolidated reporting, target-setting, and manpower planning.
• Years of Experience:
• Min 12+ years of strategy and analytics experience in a large multinational company, real estate firm, or top-tier management consultancy. Deep expertise in strategy deployment frameworks and GCC real estate market dynamics.

Yoe In Managerial Position

• Min 4+ years of managerial experience leading strategy and analytics teams.

Field Of Experience

• Management Consulting / Real Estate / Strategy. Strong GCC market knowledge essential.

Technical And Interpersonal Skills

• Expertise in strategy development and balanced scorecard frameworks.
• Advanced data analytics and BI skills (Tableau, Power BI, SQL, CRM platforms).
• Strong financial modelling and commercial forecasting capabilities.
• Excellent communication and executive presentation skills.
• Ability to manage multiple strategic workstreams in a fast-paced environment.

Qualifications