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Senior Specialist - CX/UX Design

Parkin
Dubai, UAE
fulltime
Mid-Senior
Yesterday
DesignSpecialist
Free

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DesignSpecialist
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User Research & Insights

  • Conduct user interviews, surveys, and observational studies.
  • Create personas, empathy maps, and journey maps using real-world feedback.
  • Analyse behavioural data, heatmaps, and funnels to understand user pain points in UI/UX Design.
  • Develop wireframes, prototypes, and high-fidelity visual mock-ups.
  • Design consistent and inclusive interfaces that are accessible and on-brand.
  • Work closely with developers to ensure pixel-perfect implementation of designs Usability Testing & Continuous Iteration
  • Plan and conduct usability testing with users.
  • Synthesise findings to identify usability issues and CX bottlenecks.
  • Implement design iterations based on test outcomes and CRM feedback.

Customer Experience & Crm Feedback Integration

  • Translate customer feedback and CRM case data into actionable design improvements.
  • Liaise with the Customer Service and CRM teams to identify recurring issues, feature requests, and areas of friction.
  • Own the customer journey end-to-end and advocate for experience consistency across all digital touchpoints.
  • Act as a CX voice within Digital Services, ensuring customer insights inform roadmaps and design updates.
  • Cross-Functional Collaboration.
  • Collaborate with product managers, developers, marketers, and customer support teams.
  • Ensure that user journeys are consistent and coherent, regardless of the channel (app, web, chatbot or kiosk).
  • Contribute to and maintain a unified design system aligned with Parkin’s brand identity.

Data-Driven Optimization & Accessibility

  • Leverage A/B testing, session replays, and analytics to optimize UX/CX.
  • Ensure digital services meet accessibility standards (WCAG 2.1).
  • Champion inclusive design principles and test for usability across demographics and ability groups

Skills Description

  • Digital transformation and innovation management
  • Research and analytical skills for emerging technologies
  • Business requirements analysis and solution design
  • Stakeholder coordination and cross-functional collaboration
  • Problem-solving andcontinuous improvement

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