Senior Performance Creative

Role Overview

What You'd Be Doing

• Turning campaign briefs, audience insights, and performance data into distinctive creative concepts for paid social across Meta, TikTok, YouTube, and other channels.
• Writing high-performing hooks, scripts, static copy, carousels, and longer-form video content designed to capture attention and drive action.
• Planning and running self-directed shoots for UGC-style, creator-led, and direct-to-camera content, including sourcing and directing talent.
• Editing and iterating high volumes of short-form video quickly, using strong judgement around pacing, structure, captions, sound, and storytelling.
• Reviewing creative performance across metrics such as hook rate, hold rate, CTR, and conversion, and turning those insights into clear hypotheses for the next round of work.
• Remixing and repurposing existing creative into new variations, testing different angles, formats, and messages to improve performance.
• Partnering closely with strategists, marketers, and media partners to keep creative decisions connected to campaign goals and audience needs.
• Raising the creative bar by bringing strong craft judgement, sharing learnings generously, and helping turn successful experiments into repeatable playbooks.

You're Probably a Match If

• You have 5+ years of experience across performance creative, copywriting, video production, or content creation, with a strong focus on paid social.
• You have a portfolio of YouTube, Meta, or TikTok ads that demonstrate strong performance.
• You have experience creating and remixing UGC-style content into ads that convert.
• You're analytically minded: comfortable in dashboards, confident with performance metrics, and able to connect creative decisions to outcomes.
• You have a deep understanding of platform dynamics, formats, and what actually makes people stop scrolling.
• You're a strong communicator who can present creative rationale clearly to stakeholders.
• You can work at speed and scale, managing multiple projects and tight turnarounds without dropping quality.

About the Team

What's in It for You

• Equity packages.
• Health benefits plans to support you and your wellbeing.
• 401(k) retirement plan with company contribution.
• Inclusive parental leave policy that supports all parents and carers.
• An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup, and more.
• Flexible leave options that empower you to be a force for good, take time to recharge, and support you personally.

Compensation

• The target salary range for this position is $172,000 to $199,000.
• When calculating offers, Canva makes salary decisions based on market data and candidates' skills and experience.

Other Stuff to Know

• When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
• Interviews are conducted virtually.