Senior Partner Marketing Manager
Role Overview
The Senior Manager, Partner Marketing & Executive Engagement will lead marketing strategy and activation across a portfolio of strategic partners. This role will translate partner relationships into integrated marketing programs, executive engagement opportunities, stronger market positioning, and measurable business outcomes.
This individual will collaborate across marketing, partner sales, alliances, sectors, sales teams, and partner organizations to develop joint plans, manage partner investments, activate executive-level programs, and connect partner marketing activity to business priorities.
The partner portfolio may include organizations such as Microsoft, Adobe, AWS, Genesys, NiCE, Salesforce, Databricks, and other strategic ecosystem partners.
The ideal candidate understands complex partner ecosystems, has strong executive presence, and can move effectively between strategy and execution. This person will turn partner priorities into focused programs that generate engagement, meetings, opportunities, and pipeline.
Key Skills for This Role
Full Job Posting
About the Role
The Senior Manager, Partner Marketing & Executive Engagement will lead marketing strategy and activation across a portfolio of strategic partners. This role will translate partner relationships into integrated marketing programs, executive engagement opportunities, stronger market positioning, and measurable business outcomes.
This individual will collaborate across marketing, partner sales, alliances, sectors, sales teams, and partner organizations to develop joint plans, manage partner investments, activate executive-level programs, and connect partner marketing activity to business priorities.
The partner portfolio may include organizations such as Microsoft, Adobe, AWS, Genesys, NiCE, Salesforce, Databricks, and other strategic ecosystem partners.
The ideal candidate understands complex partner ecosystems, has strong executive presence, and can move effectively between strategy and execution. This person will turn partner priorities into focused programs that generate engagement, meetings, opportunities, and pipeline.
Partner Strategy and Planning
Serve as the primary marketing lead for an assigned portfolio of strategic partners.
Develop annual and quarterly joint marketing plans aligned with business priorities, industry strategies, and go-to-market motions.
Prioritize programs, resources, and investments based on strategic fit and expected business impact.
Establish regular planning, performance review, and optimization processes with internal and partner stakeholders.
Integrated Partner Marketing
Develop and execute integrated campaigns across content, digital, social, webinars, thought leadership, account-based marketing, executive engagement, and events.
Define clear objectives, audiences, budgets, success measures, and follow-up strategies for each program.
Coordinate activation across field marketing, digital, content, communications, creative, sales, alliances, and sector teams.
Create scalable marketing frameworks while tailoring programs to each partner’s priorities.
Executive Engagement and Partner Events
Own the executive engagement strategy for assigned partner relationships.
Develop high-touch experiences that connect Concentrix executives, partner executives, clients, and priority prospects.
Lead the strategy for executive roundtables, private dinners, briefings, forums, advisory programs, conferences, and other curated experiences.
Define the business objectives, audience strategy, partner involvement, executive participation, messaging, and content direction for each program.
Evaluate sponsorship and event opportunities based on audience quality, account alignment, executive participation, and expected business value.
Partner with field marketing and event teams on project management, logistics, production, and onsite execution.
Partner Investment and MDF
Manage partner marketing budgets, market development funds, co-investment, and partner-funded initiatives.
Develop joint marketing proposals tied to defined business objectives and measurable outcomes.
Track funding requirements, approvals, utilization, program performance, and return on investment.
Recommend adjustments based on results, business priorities, and partner opportunities.
Sales, Alliance, and Sector Alignment
Work closely with partner sales, alliance leaders, sales teams, sectors, and solution teams to translate business priorities into actionable marketing programs.
Align programs to jointly identified accounts, opportunities, solutions, and growth motions.
Provide sellers and partner teams with the messaging, content, event information, and enablement required to support activation.
Establish processes for follow-up, lead handoff, opportunity tracking, and outcome reporting.
Maintain clear accountability across marketing, sales, alliances, and event operations.
Measurement and Optimization
Track performance across partner marketing and executive engagement programs.
Measure results such as executive engagement, meetings generated, target-account participation, opportunities influenced, pipeline impact, campaign engagement, event performance, and MDF utilization.
Provide clear reporting, insights, and recommendations to improve future programs and investment decisions.
Qualifications
- 7+ years of experience in partner marketing, alliance marketing, ecosystem marketing, executive engagement, field marketing, or a related B2B marketing role.
- Experience managing marketing strategy across multiple strategic partners or alliance relationships.
- Proven success developing integrated marketing and executive engagement programs.
- Experience managing MDF, co-marketing investments, sponsorships, or partner-funded initiatives.
- Strong business acumen with the ability to connect marketing activity to accounts, opportunities, pipeline, and revenue.
- Demonstrated ability to lead complex programs across a matrixed organization.
- Strong executive communication, relationship management, and stakeholder leadership skills.
- Ability to influence without direct authority and manage multiple priorities in a fast-moving environment.
- Strong program management, budget management, judgment, and attention to detail.
- Experience working with strategic technology and ecosystem partners such as Microsoft, Adobe, AWS, Genesys, NiCE, Salesforce, Databricks, or similar organizations.
- Prior experience in sales, business development, or a commercially focused role is highly valued, particularly for candidates who can translate sales priorities into effective partner marketing programs.
- Experience in technology services, customer experience, consulting, AI, cloud, or digital transformation.
- Experience developing executive programs and high-touch client experiences.
- Experience supporting account-based marketing and industry-specific go-to-market initiatives.
- Experience evaluating sponsorships, conferences, and strategic event investments.
- What Success Looks Like
- Clear annual and quarterly plans across the partner portfolio.
- Strong alignment across marketing, partner sales, alliances, sectors, and sales teams.
- High-quality executive programs tied to defined audiences and business priorities.
- Increased visibility and accountability across partner investments.
- Effective MDF and partner-funding utilization.
- Measurable engagement, meetings, opportunities, and pipeline associated with partner marketing activity.
- A scalable operating model that supports current and future strategic partners.
- Stronger positioning of Concentrix as a strategic business and transformation partner.
- The annual base salary range for this role is $86,400 to $97,200 plus incentives that align with individual and company performance. Actual salaries will vary based on work location, qualifications, skills, education, experience and competencies. Benefits available to eligible employees in this role include medical, dental, and vision insurance, comprehensive employee assistance program, 401(k) retirement plan, paid time off and holidays.
- The deadline to apply for this role is October the 20th 2026.
- If you are a California resident, by submitting your information, you acknowledge that you have read and have access to the Job Applicant Privacy Notice for California Residents
- Concentrix is an Equal Opportunity/Affirmative Action Employer including Disabled/Vets.
- English
- Spanish
- To request a reasonable accommodation please click here.
- If you wish to review the Affirmative Action Plan, please click here.
- USA, TX, Work-at-Home
- Full time
- The employee is regularly required to operate a computer, keyboard, telephone/headset, and/or other office equipment as essential functions of this position. Work is generally sedentary in nature.
- Concentrix is an equal opportunity and affirmative action (EEO-AA) employer. We promote equal opportunity to all qualified individuals and do not discriminate in any phase of the employment process based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy or related condition, disability, status as a protected veteran, or any other basis protected by law.
- Concentrix welcomes and encourages applications from candidates with disabilities and is committed to providing an inclusive recruitment process. If you require reasonable accommodation to participate in any stage of the application or interview process, please let us know. Requests may be made by contacting [email protected]. All information will be treated confidentially and used solely to facilitate your participation in the recruitment process.
- As part of our recruitment process, we may use artificial intelligence (AI) tools to assist in the screening and/or assessment of job applicants. These tools could be used to evaluate resumes, applications, and other materials submitted to help us identify the best candidates for the role.
- In accordance with federal law, only applicants who are legally authorized to work in the United States will be considered for this position. Must reside in the United States or have a valid U.S. address for residence.
- For further information on available work states and Equal Employment Opportunity as an applicant, please click HERE
Preferred Experience
Experience working with strategic technology and ecosystem partners such as Microsoft, Adobe, AWS, Genesys, NiCE, Salesforce, Databricks, or similar organizations.
Prior experience in sales, business development, or a commercially focused role is highly valued, particularly for candidates who can translate sales priorities into effective partner marketing programs.
Experience in technology services, customer experience, consulting, AI, cloud, or digital transformation.
Experience developing executive programs and high-touch client experiences.
Experience supporting account-based marketing and industry-specific go-to-market initiatives.
Experience evaluating sponsorships, conferences, and strategic event investments.
What Success Looks Like
Clear annual and quarterly plans across the partner portfolio.
Strong alignment across marketing, partner sales, alliances, sectors, and sales teams.
High-quality executive programs tied to defined audiences and business priorities.
Increased visibility and accountability across partner investments.
Effective MDF and partner-funding utilization.
Measurable engagement, meetings, opportunities, and pipeline associated with partner marketing activity.
A scalable operating model that supports current and future strategic partners.
Stronger positioning of Concentrix as a strategic business and transformation partner.
The annual base salary range for this role is $86,400 to $97,200 plus incentives that align with individual and company performance. Actual salaries will vary based on work location, qualifications, skills, education, experience and competencies. Benefits available to eligible employees in this role include medical, dental, and vision insurance, comprehensive employee assistance program, 401(k) retirement plan, paid time off and holidays.
The deadline to apply for this role is October the 20th 2026.
If you are a California resident, by submitting your information, you acknowledge that you have read and have access to the Job Applicant Privacy Notice for California Residents
Concentrix is an Equal Opportunity/Affirmative Action Employer including Disabled/Vets.
For more information regarding your EEO rights as an applicant, please visit the following websites:
• English
• Spanish
To request a reasonable accommodation please click here.
If you wish to review the Affirmative Action Plan, please click here.
Location:
USA, TX, Work-at-Home
Language Requirements:
Time Type:
Full time
Physical and Mental Requirements: The employee is regularly required to operate a computer, keyboard, telephone/headset, and/or other office equipment as essential functions of this position. Work is generally sedentary in nature.
Equal Employment Opportunity:
Concentrix is an equal opportunity and affirmative action (EEO-AA) employer. We promote equal opportunity to all qualified individuals and do not discriminate in any phase of the employment process based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy or related condition, disability, status as a protected veteran, or any other basis protected by law.
Accommodation:
Concentrix welcomes and encourages applications from candidates with disabilities and is committed to providing an inclusive recruitment process. If you require reasonable accommodation to participate in any stage of the application or interview process, please let us know. Requests may be made by contacting [email protected]. All information will be treated confidentially and used solely to facilitate your participation in the recruitment process.
Artificial Intelligence:
As part of our recruitment process, we may use artificial intelligence (AI) tools to assist in the screening and/or assessment of job applicants. These tools could be used to evaluate resumes, applications, and other materials submitted to help us identify the best candidates for the role.
Work Authorization:
In accordance with federal law, only applicants who are legally authorized to work in the United States will be considered for this position. Must reside in the United States or have a valid U.S. address for residence.
For further information on available work states and Equal Employment Opportunity as an applicant, please click HERE
Preferred Qualifications
- Preferred Experience
Responsibilities
- Serve as the primary marketing lead for an assigned portfolio of strategic partners.
- Develop annual and quarterly joint marketing plans aligned with business priorities, industry strategies, and go-to-market motions.
- Prioritize programs, resources, and investments based on strategic fit and expected business impact.
- Establish regular planning, performance review, and optimization processes with internal and partner stakeholders.
- Develop and execute integrated campaigns across content, digital, social, webinars, thought leadership, account-based marketing, executive engagement, and events.
- Define clear objectives, audiences, budgets, success measures, and follow-up strategies for each program.
- Coordinate activation across field marketing, digital, content, communications, creative, sales, alliances, and sector teams.
- Create scalable marketing frameworks while tailoring programs to each partner’s priorities.
- Own the executive engagement strategy for assigned partner relationships.
- Develop high-touch experiences that connect Concentrix executives, partner executives, clients, and priority prospects.
- Lead the strategy for executive roundtables, private dinners, briefings, forums, advisory programs, conferences, and other curated experiences.
- Define the business objectives, audience strategy, partner involvement, executive participation, messaging, and content direction for each program.
- Evaluate sponsorship and event opportunities based on audience quality, account alignment, executive participation, and expected business value.
- Partner with field marketing and event teams on project management, logistics, production, and onsite execution.
- Manage partner marketing budgets, market development funds, co-investment, and partner-funded initiatives.
- Develop joint marketing proposals tied to defined business objectives and measurable outcomes.
- Track funding requirements, approvals, utilization, program performance, and return on investment.
- Recommend adjustments based on results, business priorities, and partner opportunities.
- Work closely with partner sales, alliance leaders, sales teams, sectors, and solution teams to translate business priorities into actionable marketing programs.
- Align programs to jointly identified accounts, opportunities, solutions, and growth motions.
- Provide sellers and partner teams with the messaging, content, event information, and enablement required to support activation.
- Establish processes for follow-up, lead handoff, opportunity tracking, and outcome reporting.
- Maintain clear accountability across marketing, sales, alliances, and event operations.
- Track performance across partner marketing and executive engagement programs.
- Measure results such as executive engagement, meetings generated, target-account participation, opportunities influenced, pipeline impact, campaign engagement, event performance, and MDF utilization.
- Provide clear reporting, insights, and recommendations to improve future programs and investment decisions.
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