Senior Media buyer

About This Role

Job Overview

We are seeking a skilled and results-driven Senior Media Buyer to join our growing marketing agency in the UAE. The ideal candidate will have strong expertise in media planning and buying, with a proven ability to execute high-performing campaigns across digital channels. You will play a key role in maximizing ROI, optimizing campaign performance, and delivering measurable results for our clients.

Key Responsibilities

Media Strategy & Planning

• Collaborate with clients and internal teams to define campaign objectives, target audiences, and KPIs
• Develop integrated media plans aligned with business goals and budgets
• Conduct market research to identify the most effective media channels

Media Buying & Negotiation

• Execute and manage media buys across digital and traditional platforms
• Negotiate with vendors to secure competitive rates and added value
• Build and maintain strong relationships with publishers, networks, and platforms

Campaign Management & Optimization

• Monitor campaigns in real time to ensure performance targets are met
• Optimize strategies and budgets based on performance insights
• Work closely with digital teams across PPC, display, social, and programmatic

Budget Management

• Allocate, track, and optimize media spend to maximize ROI
• Prepare detailed financial and performance reports
• Coordinate with finance teams on invoicing and payments

Reporting & Analytics

• Deliver comprehensive reports with actionable insights
• Analyze KPIs such as CPM, CPC, CTR, and conversions
• Present results and strategic recommendations to clients

Market Research & Insights

• Stay updated on media trends, emerging platforms, and audience behavior
• Conduct competitor analysis to identify new opportunities
• Recommend innovative media strategies to keep clients ahead

Qualifications

Education & Experience

• Bachelor’s degree in Marketing, Advertising, Communications, or related field
• 2–5 years of experience in media buying (agency experience preferred)
• Proven experience managing multi-channel campaigns

Skills & Competencies

• Strong knowledge of UAE/local media landscape and pricing
• Proficiency in Google Ads, Meta Ads Manager, LinkedIn Ads, and analytics tools
• Excellent negotiation and vendor management skills
• Strong analytical mindset with performance optimization experience
• Exceptional communication and presentation skills
• Fluency in Arabic (English is a plus)

Preferred Qualifications

• Experience with programmatic advertising
• Background in industries such as luxury, healthcare/clinics, real estate, or hospitality

Job Types: Full-time, Contract
Contract length: 12 months

Pay: AED7,000.00 - AED10,000.00 per month

Experience:

• Performance marketing: 2 years (Required)

Language:

• Arabic (Required)

Location:

• Jebel Ali (Preferred)

Work Location: In person