Senior Manager, Media, MENA

About WPP Media and Wavemaker

Role overview

Key responsibilities

• Develop integrated media strategies aligned with client objectives across digital and offline channels.
• Plan, buy, execute, optimize, and report on campaigns across Google, Meta, TikTok, Snapchat, YouTube, and DV360.
• Manage client relationships, strategic discussions, performance reviews, and business growth opportunities.
• Use GWI and Statista to analyze consumer behavior, market dynamics, competition, and category trends.
• Optimize campaigns against ROAS, CPA, reach, engagement, conversions, and media efficiency.
• Manage media budgets and identify spend efficiencies, savings, and added value.
• Find new platforms, formats, audience opportunities, and media solutions to improve results and account growth.
• Provide actionable recommendations that improve media effectiveness and demonstrate measurable business impact.

Skills and experience

• Extensive experience across the full communications planning process.
• 4–6 years of experience planning display, search, social, and offline campaigns.
• Proven client management experience, including stakeholder management, presentations, and expectation management.
• Strong communication and interpersonal skills.
• A proven track record of developing and executing successful media campaigns.
• Stay current with market trends and understand markets and customer demographics.

Benefits

• Benefits include medical, retirement, vision and dental plans, paid time off, partner discounts, and employee mental health awareness days.
• Employees can access learning, development, networking, employee resource groups, and in-office events.

Workplace

• The company uses a hybrid approach, with teams in the office around four days a week.