Senior Manager, GTM Systems

About Air

Work arrangement

• The role requires in-office attendance at least three days per week in Toronto.

Role overview

Core responsibilities

• Own the Salesforce-centered GTM stack architecture, including object model, permissions, data pipeline, release governance, and integrations.
• Lead systems builds across customer lifecycle stages, including attribution, speed-to-lead, CPQ, and deal desk.
• Own change management from requirements through adoption, including sequencing, cutover risk, test coverage, monitoring, and enablement.
• Maintain a roadmap tied to GTM strategy and partner with Marketing, Sales, CS, Data, and Finance.
• Equip GTM Ops process generalists with documentation, best practices, and tooling.

Requirements

• 5+ years in Revenue Operations, GTM Engineering, or Business Systems, including CRM product ownership for a revenue organization and delivery of a systems roadmap.
• Ability to reason about system architecture, data models, integrations, and dependencies.
• Comfort reading Apex, SQL, and API payloads, directing AI tools, and verifying output before production use.
• Regular use of Claude Code or similar agentic tools and experience shipping AI-powered workflows or agents to real users.
• Strategic judgment in balancing scale, speed, process, and engineering; strong cross-functional communication.

Benefits

• Medical, dental, and vision insurance with dependent coverage, work-from-home stipend, professional development reimbursement, and unlimited vacation.
• The company describes the compensation as CAD 138,000–205,000 plus equity, commensurate with experience.