Senior Influencer Growth Manager
About This Role
We re looking for someone who can turn influencer marketing into a scalable revenue channel.
This is a high-ownership role where you will build and scale influencer marketing almost from scratch with full responsibility for performance, economics, and growth.
You will operate at the intersection of:
- performance marketing
- content strategy
- negotiation
- funnel thinking
Responsibilities:
- Build and scale influencer marketing as a revenue-driving channel
-
Own the full cycle of influencer partnerships:
- sourcing and vetting creators
- negotiating partnerships
- launching integrations
- analyzing performance and scaling successful collaborations
- Drive key business metrics: ROMI, CAC, revenue contribution
- Structure and test different deal types, including performance-based models (CPA, rev-share, hybrid)
- Identify scalable approaches and long-term partnerships (not one-off placements)
- Collaborate with content and distribution teams to maximize reach and performance
- Continuously test and optimize creatives, formats, and funnels
Requirements:
- Proven experience in performance-driven influencer or affiliate marketing
- Track record of delivering strong measurable ROI (e.g. investment vs. revenue outcomes)
- Experience scaling campaigns and building repeatable acquisition strategies
-
Strong negotiation and partnership management skills:
- ability to structure mutually beneficial deals
- experience working with performance-based models (CPA / rev-share)
- ability to optimize cost efficiency (e.g. CPM) while maintaining quality
-
Strong content intuition:
- understands what drives engagement and conversions
- can guide creators with clear briefs
- understands platform dynamics and native formats
- Solid understanding of user funnels and conversion mechanics
- Experience working with international markets
- Fluent English (C1+)
- Ability to work independently, make decisions, and take ownership in a fast-moving environment
Nice to Have
- Experience in affiliate marketing, iGaming, betting, or creator economy
- Experience working with LATAM markets (Spanish / Portuguese)
- Understanding of Telegram as part of a broader marketing ecosystem
- Familiarity with global creator / info-product ecosystems
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