Senior Digital Analyst
Role Overview
Senior Digital Analyst within the Customer function, using analytics tools and data visualisation to understand behaviour across digital channels.
Work includes project-based analysis, day-to-day insight, stakeholder support, and enabling self-service, potentially with a specialist focus.
Key Skills for This Role
Full Job Posting
The role
Senior Digital Analyst within the Customer function, using analytics tools and data visualisation to understand behaviour across digital channels.
Work includes project-based analysis, day-to-day insight, stakeholder support, and enabling self-service, potentially with a specialist focus.
What you’ll do
- Analyse customer behaviour across digital channels and present insight through conversations, deep-dive packs, or self-serve dashboards, with commentary and recommendations.
- Develop reporting and processes through automation and optimisation, and adopt emerging technologies and best practices.
- Own stakeholder relationships across digital, ecommerce, and analytics teams; prioritise backlog delivery and support accurate, timely data capture.
- Translate stakeholder strategy and goals into clear analytical requirements and ensure they are followed through into action.
- Champion analytics and self-service by educating, coaching, and training colleagues to use reporting, tools, and data in day-to-day work.
- Take ownership of personal development and support the development and training of others.
Who you are
- Experienced with Adobe Analytics and able to adapt quickly to new technologies.
- Familiarity with data visualisation tools such as Tableau, QlikView, Microsoft Power BI, or MicroStrategy is useful but not essential.
- An interest in coding languages such as SQL, Python, R, or VBA.
- Creative and logical problem-solver with strong communication skills and the ability to explain technical concepts to non-technical audiences.
- Self-starting and organised, able to prioritise work and collaborate in a fast-paced environment.
- Interested in digital, retail, and fashion; adaptable and committed to development and creating value from data.
Benefits
- Staff discount and friends and family discounts, reward platform offers, pension, and life assurance.
- Virtual GP access, enhanced family leave, and options to buy additional holiday.
- Birthday leave, season ticket loans, Cycle2Work, and access to partner charities.
About New Look
New Look is a fashion brand with a website, mobile app, and more than 300 UK stores.
The company highlights inclusion, development, flexibility, and its shared values.
Application
- Applicants are asked to submit a CV in a simple format such as Microsoft Word.
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