Senior Creative Strategist
Key Skills for This Role
Full Job Posting
Responsibilities
- Creative Adaptation & Briefing
- Audit US creative performance regularly to identify high-potential concepts for UK & DE/FR adaptation
- Brief the US creative team on market-specific adaptation needs; adjusting copy, tone, cultural references, pricing, and product focus for UK & DE/FR audiences
- Commission net-new creative concepts where US assets are insufficient or market-specific angles are required
- Write clear, detailed high converting ad briefs for video, static, UGC, and other ad formats with UK & DE/FR market context embedded
- Ensure all adapted and net-new creative aligns with brand identity while resonating locally
- Provide strategic feedback to designers and execute on feedback from leadership
- Experimentation & Performance
- Build and own a structured experimentation framework for UK & DE/FR paid social; covering hypothesis formation, test design, documentation, and results reporting
- Prioritise and manage a live test pipeline across Meta (and other channels) to continuously improve creative performance
- Analyse performance data in Meta Ads Manager, TikTok Ads Manager, and Looker; translate findings into clear strategic recommendations
- Conduct consumer, competitor, and trend research specific to UK & DE/FR markets to inform creative direction
- Identify winning patterns and codify them into repeatable brief templates and creative playbooks
- Cross-functional Collaboration
- Serve as the EU/UK creative point of contact for the US production and strategy teams
- Partner with the Director of Paid Social EU/UK on channel strategy, creative priorities, and growth planning
- Collaborate with Brand, Design, and broader Marketing teams to align creative output across channels including affiliate, CRM, and PR
Qualifications
- Required:
- Bachelor’s degree required
- 5+ years of relevant creative and marketing experience
- Paid Social and/or Direct Response experience required, with strong Meta expertise
- Demonstrated experience working across markets; ideally including UK and/or DACH, with an understanding of how to adapt creative for different audiences
- Strong analytical mindset with the ability to interpret data and make confident creative decisions
- Excellent written and verbal communication skills; ability to write compelling briefs and copy across formats
- Experience managing creative testing frameworks and reporting on results
- Strong project management skills with the ability to juggle multiple briefs, markets, and workstreams simultaneously
- Comfortable working across Google Suite (Docs, Sheets, Slides, Gmail)
- Fluency in English required; German/French language skills a plus
- Ability to thrive in a fast-paced, deadline-driven environment
- Strong collaboration skills across creative and marketing teams
- Preferred:
- Familiarity with TikTok, YouTube, Snapchat, or other paid platforms
- Experience briefing and working with UGC creators
- Background in DTC, fashion or e-commerce brands
- All posted ranges are reflective of base salary and may vary depending upon experience level and location. Bonus and equity may also be provided for eligible roles.
- WHY QUINCE?
- Joining Quince means being part of a mission-driven team reshaping retail. You will work alongside talented colleagues, tackle meaningful challenges, and contribute to building a more sustainable, accessible future for customers and partners alike.
- EQUAL OPPORTUNITY & HIRING INTEGRITY
- Quince provides equal employment opportunities to all employees and applications for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran or military status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
- Quince is committed to providing reasonable accommodations to qualified individuals with disabilities. If you need a reasonable accommodation to complete your application or to perform the essential functions of a role at Quince, please let us know by completing this accommodation form. We review all requests individually and will work with you to determine appropriate accommodations on a case-by-case basis.
- Employment is contingent upon successful completion of a background check. Quince will conduct background checks in compliance with applicable federal, state, and local laws.
- Security Advisory: Beware of Frauds
- At Quince, we're dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Quince emphasizes legitimate recruitment practices. Initial communication is primarily via official Quince email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Google Meets or Zoom—never via messaging apps or other calling services. Offers are merit-based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.
About Quince
Direct-to-consumer brand offering luxury-quality essentials — Mongolian cashmere, Italian leather, Turkish cotton — at radically low prices by cutting out the middleman.
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