Senior Content Marketing Manager
Role Overview
To lead on and oversee the network approach to content in a way that brings our brand to life and helps drive commercial growth objectives.
This includes the planning, development and adaptation or design, creation and evaluation of content for all stages of the customer journey and across all channels e.g., SEO, referral programmes, social media etc. ensuring it supports overall business objectives.
The Senior Content Marketing Manager will work closely with the global SBU content marketing teams to ensure alignment with overall content strategy and with the Brand Team to ensure brand excellence and creative efficiencies.
They oversee the end-to-end multi-channel content adaptation or creation process and are accountable for network content marketing initiatives to drive engagement, traffic and leads that ultimately deliver sale and promotes customer retention.
Full Job Posting
Experience
- Essential:
- Experience of managing a content marketing team in a marketing role within a large and complex organisation
- Stakeholder engagement and influencing
- Experience in optimisation of content and landing pages
- Experience using conversion rate optimisation tools
- Demonstrable experience of managing SEO/SEM, search engine marketing, email and social media marketing
- Desirable:
- Experience of marketing technologies, data and lead generation marketing
- Experience within a global organisation
- Important Information
- Location: UK, Kuwait, Malaysia, Poland, Serbia, Uzbekistan
- Poland Monthly Salary Band: 11,230 PLN – 14,040 PLN
- Contract Type: Indefinite
- Pay band: Grade 7
- Department: English & Exams
- Right to Work Requirements: You must have the legal right to work in the location in which the role is based
- Languages: Written and verbal proficiency in English is required
- Closing date for applications:
- Sunday 1 November 2026 (23.59 Greenwich Mean Time, GMT)
- A connected and trusted UK in a more connected and trusted world.
- Equality, Diversity and Inclusion Statement
- We are committed to equality, diversity and inclusion and welcome applications from all sections of the community as we believe that a diverse workforce gives added depth to our work. The British Council is a Disability Confident Employer. The Disability Confident scheme helps challenge attitudes, increase understanding of disability and ensure staff are drawn from the widest possible pool of talent. We guarantee an interview for disabled applicants who meet the minimum role requirements. We welcome discussions about specific requirements or adjustments to enable participation and engagement in our work and activities.
- Safeguarding Statement
- The British Council is committed to safeguarding children, young people and adults who we work with. We believe that all children and adults everywhere in the world deserve to live in safe environments and have the right to be protected from all forms of abuse, maltreatment and exploitation as set out in article 19, UNCRC (United Nations Convention on the Rights of the Child) 1989. Appointment to positions where there is direct involvement with vulnerable groups will be dependent on thorough checks being completed in line with legal requirements and with the British Council’s Safeguarding policies for Adults and Children.
- If you experience any difficulties with submitting your application, please email [email protected]
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