Senior Content Designer

Own and deliver UX content strategy and execution for key Accounts surfaces and flows, including identity, account access and recovery, and family experiences, from early exploration through launch

Develop a deep understanding of user needs, behaviors, and motivations, including young users, teens, adults, parents, and creators, to inform content design decisions across safety and account experiences

Define the content strategy and roadmap for Accounts, identifying where content can improve safety, trust, and account outcomes and driving that work forward

Lead collaboration with product managers, designers, researchers, engineers, and policy partners to ensure experiences are valuable, understandable, and easy to use

Apply UX writing and content strategy to high-stakes moments, balancing legal and regulatory requirements with clarity and usability across player, parent, and creator experiences

Define and maintain content guidelines, patterns, and frameworks for safety and account experiences that support consistency in voice and tone, partnering with the Foundation Design Systems team to make them reusable

Communicate and document content decisions clearly, using empathy, logic, research insights, and data to inform recommendations

Advocate for high-quality content design and influence product direction across Accounts, mentoring peers and partners on content best practices

Shape team processes and ways of working, helping define how content design operates across groups

Identify and implement AI solutions to improve content quality and scale

Bachelor's degree or equivalent experience in Content Design, UX Writing, Communications, Human-Computer Interaction, or a related field

Extensive experience (5+ years) in content design, with a strong portfolio demonstrating expertise in designing for trust and safety, identity, accounts, or other high-stakes consumer experiences

Strong systems thinking and a track record of designing scalable content patterns and frameworks for comprehensive, connected user experiences

Deep understanding of user-centered design principles, information architecture, and content strategy for complex workflows such as identity verification, authentication, and account recovery

A track record of collaborating with and influencing cross-functional partners, including product managers, designers, researchers, engineers, and policy teams, and shifting product decisions through content

A strong drive to deeply understand product goals from both a business and user perspective, fostering a culture of learning and iteration

Excellent communication and presentation skills, with the ability to articulate content design concepts and rationale clearly and persuasively

A collaborative mindset with the ability to work effectively across teams and influence design direction

A strong interest in online safety, the gaming industry, and user-generated content platforms

Keen interest in user experience trends, privacy, and emerging technologies

A self-motivated approach to continuously expand design skills and explore new tools and techniques, including a proven ability to incorporate AI into your workflow

For roles that are based at our headquarters in San Mateo, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. All full-time employees are also eligible for equity compensation and for benefits as described on this page .

Annual Salary Range

$193,240 — $230,150 USD

Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).

Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations to candidates with qualifying disabilities or religious beliefs during the recruiting process.

For US based roles only, please note the Company may not be able to employ candidates for this role who have United States work authorization related to certain U.S. visa categories, or support future H-1B sponsorship at this time.